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Jul-2026
Sales
Trend
6-Month
Product Count
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Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In July 2026, Good Buds leaned into a two-engine mix where Pre-Roll held 45.42% share with 11.01% YoY growth and 7.98% MoM growth, while Vapor Pens expanded to 32.83% share on 140.01% YoY and 9.43% MoM. Flower contracted to 20.70% share with 8.89% YoY but a -17.62% MoM drop, and Concentrates slipped to 1.06% share with -36.50% YoY and -14.22% MoM. With Pre-Roll ranked 24th in British Columbia and a category price point of $15.68, the pattern implies mix-led growth where Vapor Pens’ triple-digit YoY offsets Flower’s short-term pullback, positioning July 2026 momentum on higher-priced inhalables rather than legacy Flower volume.
The mix shift raises average realized price as Vapor Pens at a $37.59 average and 32.83% share outpace Flower at a $36.26 average and 20.70% share, consistent with the brand’s 7.44% YoY average price increase and 32.87% YoY sales lift. Pre-Roll’s 7.98% MoM paired with Vapor Pens’ 9.43% MoM suggests near-term trading up within inhalables, while Flower’s -17.62% MoM and Concentrates’ -14.22% MoM compress low- and niche-volume lanes; the implication is that Good Buds’ positioning is consolidating around scalable inhalables with a value-entry Pre-Roll base and a premium Vapor Pens layer, which can support share gains if rank 24 in British Columbia improves as mix tilts toward faster-growing Vapor Pens.
Competitive Landscape
Good Buds sits at rank #24 in BC Pre-Roll in July 2026, up 5 positions from #29 year over year, and 5 positions higher than its April 2026–June 2026 three-month reference at #29; however, it remains 2 spots below its peak at #22 reached in May 2026, indicating only partial recovery. At the top end, General Admission held #1 year over year but did so while contracting by 22.3%, whereas Back Forty / Back 40 Cannabis surged from #17 to #2 with 215.2% growth, reshaping the top ranks and compressing mid-tier mobility. Meanwhile, Weed Me slipped from #2 to #3 alongside a 6.8% decline and Good Supply climbed from #8 to #5 with 39.2% growth, signaling an environment where rapid gains by a few brands can cap upward movement for brands like Good Buds even as they improve rank; the trajectory implies Good Buds is stabilizing in the low-20s unless it accelerates share capture beyond the incremental 5-rank YoY climb.
Notable Products
Timewarp Pre-Roll 7-Pack (3.5g) posted the standout move with a 77.8% month-over-month gain to rank 4, while Mango Cake Pre-Roll 7-Pack (3.5g) fell 30.7% and slid to rank 7, indicating a sharp divergence within multipack pre-rolls. Two other top risers—Gluerangutan Pre-Roll 7-Pack (3.5g) up 39.7% at rank 6 and BC Organic - Gluerangutan Pre-Roll (1g) up 29.9% at rank 2—contrast with flower softness, as Mango Cake (3.5g) declined 14.6% at rank 9 and Gluerangatan (7g) dipped 6.9% at rank 8. With six of the top ten in Pre-Roll, the assortment is consolidating around pre-roll formats while Mango Cake-branded flower weakens, implying Good Buds is tilting investment toward multi-pack pre-roll velocity and away from flower reliance.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
