Data Snapshot: Aug 04, 2026
<$50K

Jul-2026

Sales

Neutral

Trend

6-Month

11

Product Count

SKUs

$12.93

Avg Price

4%

YoY Sales Change

-19.8%

YoY Price Change

Mama Lou's is a revered marijuana brand with a distinctive line of tinctures and cannabis oil, focusing on health-focused, ayurvedic blends that target varying effects, including the facilitation of sleep, relief, wellness, energy, and calm. Originating from the efforts of a mother of three and her sons who were pioneers in the medicinal CBD market, the brand's hallmarks are quality and an approach that embodies love. They offer an array of products like High CBD THC and CBG Calm Tincture, RSO (Rick Simpson Oil), and THC Energy Tincture, all popular for their high, yet controlled, cannabinoid concentrations.
Mama Lou's

Where to Buy

Mama Lou's is stocked at 93 licensed dispensaries across Oregon, with the deepest coverage in Portland, Eugene, Beaverton, Medford, and Ashland. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.

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Mama Lou's Sales

Market Insights Snapshot

Mama Lou's Historical Sales by Category

In July 2026, Vapor Pens accounted for 94.24% share with 46.96% year-over-year growth and an 86.27% month-over-month surge, while Concentrates fell to 4.89% share with a 41.29% year-over-year decline and a 50.63% month-over-month drop; Tincture & Sublingual compressed to 0.87% share with a 96.34% year-over-year contraction and no measurable month-over-month change. Against a brand-level average price that declined 19.82% year over year to $12.93, Vapor Pens averaged $12.78 and Concentrates averaged $14.57, indicating mix-shift and pricing gaps that contributed to overall sales rising 4.00% year over year despite category attrition. The pattern implies a deliberate pivot toward lower-priced, higher-velocity Vapor Pens as the growth engine while high-price, shrinking niches are deprioritized.

With Vapor Pens now dominating mix and the brand holding rank 61 in Oregon Vapor Pens, the 86.27% month-over-month acceleration alongside a 46.96% year-over-year gain signals momentum concentrated in a single category while Concentrates’ 50.63% month-over-month and 41.29% year-over-year declines reduce diversification. The combination of a 19.82% year-over-year price decrease and a 94.24% category share indicates price-led customer acquisition in Vapor Pens rather than premium-led expansion in smaller formats. This positioning implies near-term share capture potential in value-tier Vapor Pens but heightens exposure to price elasticity and rank pressure if promotional intensity rises at rank 61.

Jul-2026 Rank
Vapor Pens
61
Category
Share of Sales
Avg Item Price
YoY %
MoM %
Vapor Pens
94.2%
$12.78
+47.0%
+86.3%
Concentrates
4.9%
$14.57
-41.3%
-50.6%
Tincture & Sublingual
0.9%
$33.98
-96.3%
Mama Lou's

Competitive Landscape

Mama Lou's sits at rank #61 in Oregon Vapor Pens in July 2026, improving 8 positions from #69 year over year, and tightening from #68 three months ago to its peak of #61, which implies a 10.3% climb in rank position density over the quarter while the year-over-year shift marks an 11.6% rank improvement. In contrast, Buddies advanced from #2 to #1 with 16.2% year-over-year sales growth, while Entourage Cannabis / CBDiscovery slipped from #1 to #2 alongside a 33.7% sales decline, indicating that top-tier churn is more volatile than Mama Lou's gradual rise. The pattern implies that Mama Lou's incremental rank gains amid leadership reshuffling favor a steady share-capture strategy rather than short-term surges.

Mama Lou's market ranking for OR Vapor Pens

Mama Lou's

Notable Products

Cherry Pie Distillate Cartridge (1g) posted the largest movement in July 2026 with a +349.4% MoM surge into rank 1, while Grandaddy Purp Distillate Cartridge (1g) fell -56.9% to rank 3, indicating sharp redistribution within the same Vapor Pens tier. Blueberry Headband Distillate Cartridge (1g) also jumped +288.6% to a co-held rank 1, and four of the top five SKUs are Vapor Pens, concentrating share in a single category and pulling spend away from slower-moving cartridges. In Concentrates, CBD RSO (1g) rose +139.6% to rank 7 as THC RSO (1g) collapsed -80.2% at the same rank, with the CBD/THC/CBG 1:1:1 CBG RSO (1g) up +67.4% and dollar sales of $688 pointing to a pivot toward mixed- or non-THC formulations. The pattern implies Mama Lou's is consolidating demand around a few surging Vapor Pens while repositioning Concentrates toward CBD and CBG use-cases, signaling a product mix that tilts toward potency variety rather than single-cannabinoid THC.

Product
Category
Mar-2026
Apr-2026
May-2026
Jun-2026
Jul-2026
MoM %
Blueberry Headband Distillate Cartridge (1g)
Vapor Pens
2
1
1
2
1
+288.6%
Cherry Pie Distillate Cartridge (1g)
Vapor Pens
5
>10
2
3
1
+349.4%
Blue Dream Distillate Cartridge (1g)
Vapor Pens
4
4
2
>10
2
Grandaddy Purp Distillate Cartridge (1g)
Vapor Pens
1
1
2
1
3
-56.9%
Skunk#1 Distillate Cartridge (1g)
Vapor Pens
6
3
3
>10
4
Malawi Gold Distillate Cartridge (1g)
Vapor Pens
>10
>10
4
2
5
-22.5%
CBD/THC/CBG 1:1:1 CBG RSO (1g)
Concentrates
10
>10
>10
7
6
+67.4%
CBG RSO (1g)
Concentrates
7
5
>10
4
6
-63.2%
CBD RSO (1g)
Concentrates
>10
6
5
8
7
+139.6%
THC RSO (1g)
Concentrates
8
>10
5
5
7
-80.2%
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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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