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Apr-2026
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Overview
Market Insights Snapshot
Mary Jones has shown notable performance across various states and provinces, particularly in the Beverage category. In Michigan, the brand has maintained a strong presence, consistently holding the top rank for most months, indicating a robust market position. Similarly, in Alberta, Mary Jones has improved its ranking from fourth to second place in the Beverage category, reflecting a significant upward trend in sales. However, the brand's performance in Missouri is less prominent, as it only appeared in the rankings in January, suggesting that it has not yet established a strong foothold in that market.
In contrast, Mary Jones's presence in the Vapor Pens category in Alberta has been less impactful, with rankings outside the top 30 in recent months. This indicates a potential area for growth or reevaluation. Meanwhile, in Ontario, the brand has shown impressive growth in the Beverage category, climbing from ninth to fifth place over four months, which suggests increasing consumer preference. Additionally, the consistent ranking in British Columbia highlights a stable market presence, though without significant upward movement. These insights suggest that while Mary Jones has a stronghold in several markets, there are opportunities for expansion and improvement in others.
Competitive Landscape
In the Michigan cannabis beverage market, Mary Jones has consistently maintained a strong presence, often securing the top rank. Despite a brief dip to the second position in February 2026, Mary Jones quickly regained its leading status in March and April, demonstrating resilience and strong consumer loyalty. This fluctuation in rank coincided with a slight decline in sales during February, but the brand rebounded with a notable increase in March and April. Meanwhile, Keef Cola, a close competitor, briefly overtook Mary Jones in February but remained in the second position for the other months, indicating a competitive but stable rivalry. CQ (Cannabis Quencher) maintained a consistent presence in the top five, showing a significant sales increase in April, which could signal potential future competition for Mary Jones. These dynamics highlight the competitive landscape in Michigan's cannabis beverage category, where Mary Jones continues to be a dominant force.
Notable Products
In April 2026, Mary Jones' top-performing product was the Zero Berry Lemonade Soda (10mg THC, 12oz, 355ml), maintaining its first-place rank for four consecutive months with sales reaching 28,073 units. The Berry Lemonade Soda (100mg THC, 12oz, 355ml) also held steady at the second position, reflecting strong and consistent consumer demand. Green Apple Soda (100mg THC, 12oz, 355ml) regained its third position after slipping to fifth in March, highlighting a resurgence in popularity. Root Beer Soda (10mg THC, 355ml, 12oz) remained in fourth place, showing steady improvement in sales figures since January. MF Grape Soda (100mg THC, 12oz, 355ml) dropped to fifth place in April, indicating a slight decline in its market performance compared to previous months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
