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Sep-2025
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Overview
Market Insights Snapshot
Miss Grass has shown varied performance across different states and categories, with significant movements in some areas. In Massachusetts, the brand's pre-rolls have consistently performed well, maintaining a strong position in the top ten from July to September 2025, peaking at 9th place in July and August before slightly dropping to 11th in September. Meanwhile, in Illinois, Miss Grass experienced fluctuations, falling out of the top 30 in August but recovering to 28th place by September. This recovery indicates a potential rebound in consumer interest or strategic adjustments in the state.
In New Jersey, Miss Grass has maintained a solid presence in the pre-roll category, consistently ranking 5th from July to September 2025. This stability highlights a strong market position in the state. Conversely, in Missouri, Miss Grass did not break into the top 30, indicating potential challenges in gaining traction in this market. Additionally, the brand's flower category in New Jersey did not make it to the top rankings, suggesting an area for possible growth or re-evaluation. These mixed results underscore the importance of regional strategies and product focus for Miss Grass as they navigate diverse market landscapes.
Competitive Landscape
In the competitive landscape of the New Jersey pre-roll market, Miss Grass has demonstrated notable resilience and growth, maintaining its rank at 5th place from July to September 2025, after climbing from 8th place in June. This upward trajectory is indicative of a positive sales trend, with Miss Grass experiencing a significant increase in sales from June to August, before a slight dip in September. In contrast, RYTHM consistently held the 2nd position, showcasing a strong market presence, although its sales slightly declined in September. Meanwhile, Pete's Farmstand maintained a steady 4th place, with sales peaking in July. Competitors like Ozone and Crops trailed behind Miss Grass, with Ozone improving its rank from 9th to 6th and Crops experiencing more fluctuation, ultimately stabilizing at 7th place. This competitive positioning highlights Miss Grass's robust market strategy and potential for continued growth amidst a dynamic competitive environment.
Notable Products
In September 2025, the top-performing product for Miss Grass was Fast Times - Joels Lemonade x Drip Station Mini Pre-Roll 5-Pack, maintaining its number one rank from the previous months with a sales figure of 11,908. All Times - Hybrid Blend Pre-Roll 5-Pack held its second-place position consistently over the months. Quiet Times - Indica Blend Minis Pre-Roll 5-Pack climbed to the third spot from fourth in August, showing a positive trend in sales. Quiet Times - Modified Rootbeer x RTZ Pre-Roll 5-Pack, which was third in previous months, dropped to fourth place. All Times Minis Pre-Roll 5-Pack remained steady at fifth place, reflecting stable sales performance.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
