Data Snapshot: Oct 05, 2026
$500K+

Sep-2026

Sales

Decline

Trend

6-Month

117

Product Count

SKUs

$15.49

Avg Price

-52.4%

YoY Sales Change

-15.9%

YoY Price Change

Pete's Farmstand

Where to Buy

Pete's Farmstand is stocked at 110 licensed dispensaries across New Jersey, with the deepest coverage in Jersey City, Atlantic City, Bloomfield, Franklin Township, and Newark. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.

https://headsetstorage.blob.core.windows.net/brand-stores/13784.json?v=20261004
Pete's Farmstand Sales

Market Insights Snapshot

Pete's Farmstand Historical Sales by Category

In September 2026, Pete's Farmstand concentrated 55.29% of sales in Flower with year-over-year decline of 52.46% and month-over-month decline of 16.59%, while Pre-Roll held 44.45% share with a 51.67% YoY drop but a 7.34% MoM increase; Concentrates were just 0.26% share with an 84.88% YoY decline yet a 104.53% MoM rebound. Average price fell 15.86% YoY alongside a Flower average price of $46.68, and rank in Flower sat at position 23 in New Jersey; the mix shift toward Pre-Roll strength on a MoM basis amid broad YoY contraction implies the brand is relying on value-accessible formats to counter sustained category pressure.

The combination of a 7.34% MoM lift in Pre-Roll against a 16.59% MoM pullback in Flower, alongside a 15.86% YoY drop in average price and a 52.38% YoY sales decline overall, signals a pivot toward lower-ticket trips and basket fillers rather than premium Flower leadership at rank 23. With Concentrates rebounding 104.53% MoM off an 84.88% YoY base to just 0.26% share, the tiny but volatile tail suggests limited diversification, so sustaining the Pre-Roll MoM momentum while stabilizing Flower share near 55.29% is the practical route to defend shelf presence in New Jersey.

Sep-2026 Rank
Flower
Pre-Roll
23
10
Category
Share of Sales
Avg Item Price
YoY %
MoM %
Flower
55.3%
$46.68
-52.5%
-16.6%
Pre-Roll
44.4%
$8.45
-51.7%
+7.3%
Concentrates
0.3%
$24.69
-84.9%
+104.5%
Pete's Farmstand

Competitive Landscape

Pete's Farmstand ranks #23 in NJ Flower in September 2026, falling 13 positions YoY from #10 and slipping 1 position since June 2026 from #22, while its historical peak was #7 in March 2025; by contrast, Find. climbed from #6 to #1 with 111.6% YoY sales growth and Good Green advanced from #20 to #3 with 166.7% YoY sales growth, whereas RYTHM moved from #3 to #4 alongside a -9.8% YoY sales decline, implying Pete's Farmstand is ceding relative position to fast-accelerating entrants while not capturing the share available from incumbents that are contracting.

Pete's Farmstand market ranking for NJ Flower

Pete's Farmstand

Notable Products

Naranja Pre-Roll (1g) posted the standout move in September 2026 with a +58.6% month-over-month surge and a rank of 5, while Princess Cut Pre-Roll (1g) fell -34.9% to rank 8. Four of the top ten are concentrated entirely in the Pre-Roll category, with ranks 1 through 10 all belonging to Pre-Roll SKUs, indicating category saturation and limited diversification. Headi OG Pre-Roll (1g) held rank 1 with $42,920 in sales as Gainers like Naranja outpaced Losers like Princess Cut by a 58.6% to -34.9% swing, pointing to volatility within the same format. The pattern implies Pete's Farmstand is leaning into Pre-Rolls for scale while product-level variability will require tighter SKU-level bets to sustain rank stability.

Product
Category
May-2026
Jun-2026
Jul-2026
Aug-2026
Sep-2026
MoM %
Headi OG Pre-Roll (1g)
Pre-Roll
5
>10
>10
>10
1
—
Glucci Pre-Roll (1g)
Pre-Roll
>10
>10
>10
>10
2
—
Jelly Rancher #2 Pre-Roll (1g)
Pre-Roll
>10
>10
>10
>10
3
—
OZ Purp Pre-Roll (1g)
Pre-Roll
>10
>10
>10
>10
4
—
Naranja Pre-Roll (1g)
Pre-Roll
>10
>10
>10
8
5
+58.6%
Spritz Check Pre-Roll (1g)
Pre-Roll
>10
>10
>10
>10
6
—
Yoshi Pre-Roll (1g)
Pre-Roll
>10
>10
>10
>10
7
—
Princess Cut Pre-Roll (1g)
Pre-Roll
>10
1
6
1
8
-34.9%
Metal Face OG Pre-Roll (1g)
Pre-Roll
>10
8
3
>10
9
—
Sweet Tooth Pre-Roll (1g)
Pre-Roll
>10
7
>10
>10
10
—
View product & sales data

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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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