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Sep-2025
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Overview
Market Insights Snapshot
Mozey Extracts has shown a dynamic performance across various states and categories, with notable movements in the Illinois market. In the Concentrates category, the brand has experienced fluctuations, moving from 8th place in June to 14th in July, and then settling back into 8th place by September. This rise and fall in rankings suggest a competitive market, but Mozey Extracts managed to regain its position, indicating resilience. In contrast, their performance in the Vapor Pens category in Illinois has been less favorable, with a consistent decline from 24th place in June to 42nd place by September, reflecting potential challenges or increased competition in that segment.
In Arizona, Mozey Extracts was ranked 26th in the Concentrates category in June but then fell out of the top 30 by July, indicating a loss of market presence that could be concerning for their brand visibility. Meanwhile, in Michigan, the brand's performance in Vapor Pens has been quite promising, with a significant leap from 44th place in June to 18th by September, suggesting a growing acceptance and potential for expansion in this category. However, their Concentrates rankings in Michigan remained relatively stable, hovering outside the top 30, which might necessitate strategic adjustments to improve market penetration. In Ohio, Mozey Extracts has maintained a presence within the top 30 for Concentrates, albeit with some ranking volatility, indicating a stable yet competitive market environment.
Competitive Landscape
In the competitive landscape of vapor pens in Michigan, Mozey Extracts has shown a remarkable trajectory over the summer months of 2025. Starting from a rank of 44 in June, Mozey Extracts made significant strides, climbing to rank 18 by September. This upward movement is indicative of a strong growth in sales, particularly notable when compared to competitors like Traphouse Cannabis Co., which saw a decline in sales from August to September, and Legit Labs, which maintained a relatively stable but lower sales trajectory. Meanwhile, Dragonfly Cannabis consistently outperformed Mozey Extracts in terms of rank, yet Mozey's rapid ascent suggests a closing gap. Sauce Essentials experienced fluctuations, but Mozey's consistent improvement in rank and sales positions it as a rising contender in the Michigan vapor pen market, potentially poised to challenge the more established brands in the near future.
Notable Products
In September 2025, Mozey Extracts' top-performing product was the Cherry Pie Distillate Cartridge (1g) in the Vapor Pens category, which climbed to the number one spot with sales reaching 6,150 units. The Apple Haze Distillate Cartridge (1g) made a strong debut at second place with 6,012 units sold. The Orange Cookies Distillate Cartridge (1g) maintained its third position from August, showing consistent performance with 5,855 units sold. Bomb Berry Pop Distillate Cartridge (1g) dropped from second place in July and August to fourth in September. Razzle Dazzle Berry Distillate Cartridge (1g) entered the rankings at fifth place with notable sales figures.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
