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Jul-2025
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Overview
Market Insights Snapshot
In Arizona, Mozey Extracts has seen a gradual decline in its ranking within the Concentrates category, dropping from 21st in April 2025 to 28th by July 2025. This downward trend is mirrored by a decrease in sales over the same period, indicating potential challenges in maintaining market share. Conversely, in Illinois, Mozey Extracts has maintained a relatively strong position in the Concentrates category, although it slipped from 7th place in April to 13th by July. This suggests some fluctuations in consumer demand or competitive pressures in the market. However, in the Vapor Pens category in Illinois, the brand's performance has been inconsistent, with a notable drop to 38th place in July after reaching 25th in June. This indicates a volatile market presence in this category for Mozey Extracts.
In Michigan, Mozey Extracts has shown resilience in the Vapor Pens category, climbing from 57th place in May to an impressive 22nd by July, suggesting a strong recovery and growing consumer interest. On the other hand, the brand's performance in the Concentrates category has been less stable, with rankings fluctuating and even absent in May, indicating that it did not make it into the top 30 during that month. In Ohio, Mozey Extracts entered the Concentrates category rankings in June at 25th and improved to 18th by July, highlighting a positive trend and potential growth opportunities in this market. Overall, the brand's performance across different states and categories reveals a mix of challenges and opportunities, with notable strengths in certain areas and room for improvement in others.
Competitive Landscape
In the competitive landscape of vapor pens in Michigan, Mozey Extracts has demonstrated a significant upward trajectory in recent months. Despite starting at a lower rank of 34 in April 2025, Mozey Extracts climbed to 22 by July, showcasing a robust recovery and growth in market presence. This upward movement is particularly notable when compared to competitors like North Cannabis Co. and Redemption, both of which have experienced more volatile rankings, with North Cannabis Co. fluctuating between ranks 22 and 29, and Redemption seeing a notable rise from 47 to 25. Meanwhile, Bossy has maintained a steady position around rank 19, indicating consistent performance. Mozey Extracts' sales surge in July, surpassing competitors like Redemption, suggests a strengthening brand appeal and market strategy, positioning it as a formidable player in the Michigan vapor pen market.
Notable Products
In July 2025, Mozey Extracts' top-performing product was the Bomb Berry Pop Distillate Cartridge (1g) in the Vapor Pens category, maintaining its first-place position from April 2025 with sales of 6,701 units. The Orange Cookies Distillate Cartridge (1g) rose to second place, improving from its third position in April and first in May, with notable sales figures. Citrus Bliss Distillate Cartridge (1g) held the third spot, previously ranking first in June. The Front Runner - Orange Cookies Distillate Disposable (1g) secured the fourth position, climbing from third in May. Apple Haze Distillate Cartridge (1g) entered the rankings at fifth place for the first time in July.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
