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Aug-2025
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Overview
Market Insights Snapshot
Bedford Grow's performance across various product categories in Illinois shows a mix of stability and fluctuations. In the Concentrates category, Bedford Grow maintained a strong presence, consistently ranking within the top 10, with a notable peak at the 6th position in July 2025. However, despite this strong ranking, sales figures experienced significant volatility, with a high in May followed by a dip in June and another rise in July, before falling again in August. In the Edible category, Bedford Grow showed a steady improvement, gradually climbing from 31st in May to 28th by July and maintaining that position in August, indicating a positive trend in consumer preference for their edible products.
In the Flower category, Bedford Grow experienced a downward trajectory, slipping from 14th place in May to 26th by August, which could be a concern for their market share in this highly competitive segment. The Pre-Roll category saw some fluctuations, with rankings dipping to 29th in June but recovering to 23rd by August, suggesting potential improvements in product offerings or marketing strategies. Interestingly, Bedford Grow entered the Vapor Pens category in August, debuting at 71st, which indicates a new venture into this segment but also highlights the challenge of breaking into an already crowded market. The absence of rankings in the top 30 for previous months could suggest either a late entry or the need for stronger brand positioning in this category.
Competitive Landscape
In the competitive landscape of the Illinois flower category, Bedford Grow has experienced notable fluctuations in its ranking from May to August 2025. Initially holding a strong position at 14th in May, Bedford Grow saw a gradual decline to 26th by August. This downward trend in rank correlates with a decrease in sales, particularly evident in August where sales dropped significantly. In contrast, competitors like Paul Bunyan and Tales & Travels also faced challenges, with both brands ranking outside the top 20 by August, indicating a broader market shift. Meanwhile, Interstate 420 showed resilience, improving its rank to 24th in August despite previously being outside the top 20. These dynamics suggest a competitive and volatile market environment, where maintaining a strong brand presence is crucial for Bedford Grow to regain its footing and counteract the downward sales trend.
Notable Products
In August 2025, Bedford Grow's top-performing product was the Dawgma Pre-Roll 1g, securing the first rank with impressive sales of 2691 units. Following closely was the Mecha Chem Diesel 1g in the Flower category, ranking second. The Sugar Shack Pre-Roll 2-Pack 1g took the third position, while the Guava Barz Popcorn 7g and Sour Garlic Mints Pre-Roll 1g rounded out the top five at fourth and fifth places respectively. Compared to previous months, these products have all seen a rise in their rankings, indicating a strong upward trend in their popularity. This shift suggests a growing consumer preference for pre-rolls and flower products from Bedford Grow.
```Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
