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Oct-2026
Sales
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6-Month
Product Count
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Avg Price
YoY Sales Change
YoY Price Change
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Nectar is stocked at 170 licensed dispensaries across Massachusetts, Oregon, and 5 other states, 101 of them in Massachusetts, with the deepest coverage in Boston, Worcester, Brockton, Holyoke, and Fall River. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In October 2026, Nectar’s mix is concentrated in Vapor Pens at 69.53% share with month-over-month growth of 1.79% but a year-over-year decline of 42.34%, while Beverage holds 16.08% share with a 1.11% MoM dip and a 25.29% YoY contraction; Edible has scaled to 13.50% share on a 63.35% MoM surge and a 3,811.02% YoY jump, and Capsules sit at 0.89% share with an 11.75% MoM decline and no YoY baseline. Against a brand-level sales decline of 29.80% YoY and an average price down 25.79% YoY to $12.65, the category shifts indicate a pivot away from a shrinking Vapor Pens core toward faster-growing Edibles, with share moving from a category down over 40% YoY to one comping triple-digit growth.
This reweighting implies Nectar’s positioning is migrating from a single-category identity centered on Vapor Pens, where the brand ranks 41st in Massachusetts, toward a value-led, multi-format proposition as Edibles scale and Beverage stabilizes, supported by lower average prices and a 1.79% MoM lift in the largest category. If Edibles sustain a 63.35% MoM trajectory while Vapor Pens contract 42.34% YoY, the mix could continue diversifying away from a rank-41 Vapor Pens foothold toward formats where rapid share accretion can offset a 29.80% YoY brand decline, implying portfolio breadth is the primary lever for near-term relevance.
Competitive Landscape
Nectar ranks #41 in MA Vapor Pens in October 2026, down 14 positions year over year from #27, and down 14 positions versus July–September 2026 when it was also #27; this sits well below its peak of #20 in August 2025 and widens the gap to leaders as Fernway held #1 with +17.98% YoY sales while Jeeter advanced from #8 to #3 on +109.96% YoY sales, in contrast to Nectar’s decline from #27 to #41 and the #2 brand Select slipping 13.12% YoY yet maintaining #2; the pattern implies Nectar’s rank trajectory is deteriorating faster than category leaders’ setbacks and is being outpaced by climbers, indicating share erosion unless positioning or assortment changes redirect momentum.
Notable Products
Nectar leans on format concentration in October 2026, with All-in-one Disposable vapor pens accounting for 60.1% of brand sales and the top 10 products contributing 55.1%. Northern Lights Distillate Disposable (1g) alone holds 8.0%, so most of its sales ride on a narrow disposable pen lineup.
Peer avg: average price of the same product type and package size in the same states that month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
