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Jul-2025
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Overview
Market Insights Snapshot
In the state of Missouri, Nuthera has shown a consistent presence in the Flower category. Over the months from April to July 2025, Nuthera maintained a stable ranking, fluctuating slightly between the 15th and 17th positions. This indicates a steady performance in a competitive market, suggesting that the brand has a reliable consumer base in Missouri. The sales figures reflect a peak in May 2025, with a subsequent slight decline in the following months, which could be attributed to seasonal purchasing trends or increased competition.
While Nuthera has secured its position in Missouri's Flower category, it is noteworthy that the brand did not appear in the top 30 rankings for any other states or categories during this period. This absence highlights potential areas for growth and expansion, as Nuthera could leverage its Missouri success to explore new markets or categories. Understanding the dynamics of different states and consumer preferences could provide Nuthera with opportunities to diversify and strengthen its market presence beyond Missouri.
Competitive Landscape
In the competitive landscape of the Missouri flower category, Nuthera has experienced fluctuating rankings from April to July 2025, indicating a dynamic market presence. Despite a strong performance in May with a rank of 15, Nuthera's position slipped back to 17 by July. This fluctuation is notable when compared to competitors like Elevate (Elevate Missouri), which maintained a more stable presence, consistently ranking between 14 and 15. Meanwhile, TwentyTwenty showed resilience by improving its rank from 21 in April to 16 in both May and July, suggesting a competitive edge in sales growth. Pinchy's also demonstrated a positive trajectory, climbing from rank 20 in April to 17 in June, before settling at 18 in July. While Curio Wellness improved its rank from 24 to 19 by July, it remains behind Nuthera, highlighting Nuthera's relatively stronger market position despite recent challenges. This competitive analysis underscores the importance for Nuthera to strategize effectively to regain and sustain higher rankings amidst a competitive Missouri market.
Notable Products
In July 2025, Grape Cream Cake 3.5g emerged as the top-performing product for Nuthera, climbing from the second position in June to the first, with sales reaching 1981 units. Do Si Dos 3.5g made a notable entry into the rankings, securing the second spot without being ranked in previous months. Spritzer Popcorn 7g improved its position from fifth in May to third in July. Blue Garlic 3.5g, previously unranked, appeared in the fourth position, indicating a resurgence in popularity. GMO Cookies Popcorn 7g maintained a consistent presence, ranking fifth in both April and July.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
