.svg){kind=small}
Dec-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
In the state of Missouri, Robust has shown a steady performance in the Capsules category, maintaining a consistent second-place ranking from September through December 2025. However, the brand's performance in the Concentrates category has been more dynamic, with a notable improvement in their ranking from 12th to 10th place by December. This upward movement in Concentrates is complemented by a significant increase in sales, indicating a growing preference for Robust's offerings in this category. Conversely, in the Flower category, Robust has experienced a decline in rankings from 14th to 22nd place over the same period, suggesting a need for strategic adjustments to regain market share.
Robust's performance in Pre-Rolls has been particularly noteworthy, with the brand climbing from a 43rd position in September to 18th by December, entering the top 20 in Missouri. This positive trend is mirrored by a substantial increase in sales, reflecting strong consumer demand. On the other hand, the Vapor Pens category tells a different story, where Robust has not managed to break into the top 30, consistently ranking above 50th. This indicates a potential area for growth or reevaluation of product offerings. The mixed results across these categories highlight the varying consumer preferences and competitive dynamics in the Missouri cannabis market, presenting both challenges and opportunities for Robust.
Competitive Landscape
In the competitive landscape of the Missouri flower category, Robust experienced a notable decline in its market position from September to December 2025. Initially ranked 14th in September, Robust's rank slipped to 22nd by December, indicating a downward trend in its market presence. This decline in rank coincided with a decrease in sales, as Robust's sales figures dropped consistently over the months. In contrast, Daily Driver showed a significant upward trajectory, improving its rank from outside the top 20 to 24th by December, with a corresponding increase in sales. Meanwhile, Pinchy's and Nuthera also faced challenges, with Pinchy's dropping to 23rd and Nuthera slightly improving to 21st by December. Galactic maintained a relatively stable position around the 20th rank. These dynamics suggest that while Robust is experiencing challenges in maintaining its market share, competitors like Daily Driver are capitalizing on growth opportunities, potentially affecting Robust's future strategies in the Missouri flower market.
Notable Products
In December 2025, Hash Burger (3.5g) emerged as the top-performing product for Robust, ascending to the number one rank with sales figures of 2,465 units. Tropical Fruz (3.5g) closely followed in second place, marking its debut in the rankings. Kush Burger Pre-Roll 2-Pack (1g) secured the third position, showing strong sales performance. Robust FECO Syringe (1g) was ranked fourth, while Apples & Bananas #7 (1g) dropped to fifth place from its previous top ranking in November. Notably, Hash Burger (3.5g) improved from fourth place in November, indicating a significant rise in popularity.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
