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Jun-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In June 2026, OHJA operated as a single-category brand with Pre-Roll at 100.0% mix, while Pre-Roll sales declined 13.8% year over year and fell 6.1% month over month, indicating contraction faster than the brand’s average price increase of 2.9% year over year. Overall brand sales were down 14.1% year over year against a 31.6% decline over 24 months, and rank in Pre-Roll sat at position 12 in Saskatchewan, implying mid-pack visibility. The pattern implies that a fully concentrated Pre-Roll mix magnifies volatility from category headwinds, and that a modest price uptick alongside share at 100.0% curbs cross-category cushioning.
With Pre-Roll at 100.0% and a June 2026 rank of 12 in Saskatchewan, the 6.1% month-over-month dip paired with a 13.8% year-over-year decline signals that OHJA’s positioning is tethered to one demand curve rather than diversified demand streams. The 2.9% year-over-year price increase alongside a 14.1% brand sales decline suggests price/mix is not offsetting volume, and the 31.6% two-year slide indicates a sustained share or velocity erosion within a single lane. The implication is that defending or improving rank will likely require either price-pack architecture adjustments within Pre-Roll or reintroducing secondary categories to reduce exposure to single-category swings.
Competitive Landscape
OHJA ranks #40 in ON Pre-Roll in June 2026, down 6 positions year over year from #34 and up 3 positions since March 2026 from #43, with a longer-run slide from its peak of #21 in June 2024 indicating sustained share compression; meanwhile, Back Forty / Back 40 Cannabis climbed from #3 to #1 with 74.6% YoY sales growth as General Admission fell from #1 to #2 on a -17.9% YoY decline, and Jeeter dropped from #2 to #4 with -48.5% YoY sales, implying OHJA’s modest quarter-over-quarter rank lift is occurring amid top-tier churn but a net negative YoY rank trajectory that points to share loss unless positioning shifts.
Notable Products
Lemon Mintz Pre-Roll 10-Pack (3.5g) posted the steepest movement in June 2026 with a -26.1% month-over-month drop while sliding to rank 4, as Strawguava Pre-Roll 10-Pack (3.5g) likewise fell -26.1% at rank 7. In contrast, Lemon Cherry Gelato Pre-Roll 10-Pack (3.5g) climbed +24.9% MoM to hold rank 2, and Raspberry Diesel Pre-Roll 10-Pack (3.5g) stayed at rank 1 despite a -3.0% dip and $119,766 in sales. With all top-10 slots occupied by Pre-Roll SKUs, the category concentration suggests OHJA is trading depth for mix shifts within flavors, implying portfolio decisions now hinge on stabilizing volatile mid-tier variants while leaning into the handful of MoM gainers to protect rank share.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
