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Dec-2025
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Overview
Market Insights Snapshot
BLKMKT has shown varied performance across different categories and provinces. In British Columbia, the brand struggled to maintain a strong presence in the Flower category, with rankings fluctuating from 38th in September 2025 to 48th by December 2025. This indicates a challenging market environment or increased competition. In contrast, Ontario paints a more stable picture for BLKMKT in the Flower category, where it consistently held its position in the mid-20s throughout the last quarter of 2025. This suggests a steadier demand or perhaps a loyal customer base in Ontario.
In the Pre-Roll category, BLKMKT's performance in British Columbia saw some volatility, with rankings dropping out of the top 30 in October 2025 and recovering slightly by December. This could be a sign of market shifts or changing consumer preferences. Meanwhile, in Ontario, the brand's Pre-Roll rankings remained relatively stable, hovering around the high 30s, indicating a consistent but less dominant presence. Interestingly, in Saskatchewan, BLKMKT only entered the top 30 in the Flower category by November 2025, suggesting either a recent market entry or a slow build-up in brand recognition.
Competitive Landscape
In the competitive landscape of the Ontario flower category, BLKMKT has shown a steady improvement in its ranking, moving from 29th in September 2025 to 26th by December 2025. This upward trend in rank is accompanied by a consistent increase in sales, indicating a positive reception in the market. In contrast, Jonny Chronic experienced a decline, dropping from 22nd to 25th place, which could suggest a shift in consumer preference or competitive pressure. Meanwhile, EastCann maintained a stable position, slightly improving from 25th to 24th, while Carmel saw fluctuations, ending at 28th place. Woody Nelson remained relatively stable, only dropping one spot from 28th to 27th. These dynamics highlight BLKMKT's growing presence in the market, suggesting successful strategies that could be further leveraged to enhance its competitive edge.
Notable Products
In December 2025, Rainbow P Pre-Roll (1g) maintained its position as the top-performing product for BLKMKT, with sales reaching 8,623 units. Jealousy Pre-Roll (1g) held steady in second place, continuing its consistent rank from the previous two months. Tex F2 Pre-Roll (1g) made a notable ascent to the third position, having not been ranked in September and November. Upside Down Cake Pre-Roll (1g) returned to the rankings, securing the fourth spot, while Red Velvet Blunt (1g) remained in fifth place after entering the rankings in November. Overall, the December rankings reflect a strong performance for Rainbow P Pre-Roll, while Tex F2 Pre-Roll showed significant improvement in its sales trajectory.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
