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May-2026
Sales
Trend
6-Month
Product Count
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Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In May 2026, Old School Hash Co. operated as a single-category brand with Concentrates at 100.0% mix, posting a year-over-year sales change of 25.25% alongside a month-over-month dip of 0.92%. Average price rose 18.78% year over year to $23.43 while category share remained at 100.0%, indicating the growth is price-led within a fixed mix rather than diversification. Within Michigan Concentrates, the brand sat at rank 6, and the combination of a 25.25% YoY lift with a 0.92% MoM pullback implies momentum is intact but sensitive to short-cycle fluctuations, suggesting volume elasticity around recent price moves.
The concentration in a single category at 100.0% with a rank position of 6 in Michigan points to a focused positioning where pricing power (18.78% YoY increase) is carrying a sizable share of the 25.25% YoY sales change despite a 0.92% MoM step-down. This mix stability, coupled with a consistent top-10 placement at rank 6, implies the brand is competing on depth rather than breadth, with price-driven gains likely requiring either improved rank efficiency (moving from 6 to a higher position) or a future mix expansion to mitigate the short-term variability evident in the MoM decline.
Competitive Landscape
Old School Hash Co. sits at rank #6 in MI Concentrates in May 2026, improving 2 positions YoY from #8 while climbing 5 spots since February 2026 from #11; however, it remains 1 position below its peak at #5 last reached in December 2025. Competitively, Rkive Cannabis surged from #6 to #1 with 218.3% YoY sales growth, and Cannalicious Labs fell from #2 to #5 with a -30.7% YoY sales decline, indicating Old School Hash Co.’s ascent occurs amid both rapid risers above and retrenching incumbents just ahead. The pattern implies a trajectory of catch-up potential: incremental rank gains and proximity to a prior peak suggest that sustaining share wins against faster-climbing leaders and capitalizing on weakening players could convert the #6 position into a return to top 5.
Notable Products
Strawberry Cough Brick Hash (1g) posted the steepest decline in May 2026 at -26.8% MoM, sliding to rank 10, while Bananaconda Brick Bubble Hash (1g) fell -19.2% to rank 2; in contrast, Sundae Driver Bubble Hash (1g) climbed +31.1% and Colombian Gold Brick Hash (1g) rose +29.0% to stabilize the mid-pack at ranks 7 and 5. Oreoz Brick Bubble Hash (1g) expanded +15.3% to hold rank 1 and Hindu Kush Temple Ball (1g) advanced +14.5% at rank 4, indicating demand is consolidating around a handful of gainers even as three top-10 SKUs posted double-digit declines. With nine of the top ten concentrated in Concentrates formats and two Temple Ball entries within the top nine, the mix tilts toward traditional hash forms that are gaining share despite losses elsewhere. This pattern implies Old School Hash Co. is leaning into a winner-take-more lineup where a few heritage-leaning SKUs absorb volume from underperformers, guiding assortment toward resilient hash subtypes rather than broad SKU proliferation.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
