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Dec-2025
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Overview
Market Insights Snapshot
Stickee has demonstrated a notable performance across different product categories in Michigan. In the Concentrates category, Stickee improved its ranking from 14th in September 2025 to 10th in November 2025 before slightly dropping to 12th by December. This fluctuation in rankings, despite a consistent increase in sales, indicates a competitive market environment. Meanwhile, in the Pre-Roll category, Stickee showed significant upward movement, advancing from 97th in September to 47th by December, suggesting a strong growth momentum. This progress highlights a successful strategy in capturing market share within the Pre-Roll segment.
On the other hand, Stickee's presence in the Edible category in Michigan is less prominent, as it did not rank in the top 30 until December 2025, where it entered at 76th. This suggests potential challenges or a lesser focus on this category compared to others. In Vapor Pens, Stickee maintained a steady position, moving slightly from 26th to 22nd by the end of the year, supported by a notable increase in sales in December. This consistency in Vapor Pens reflects a solid foothold in the category, although the brand's position indicates room for growth. Overall, Stickee's performance across these categories suggests a strategic focus on certain segments, with varying levels of success and market penetration.
Competitive Landscape
In the competitive landscape of vapor pens in Michigan, Stickee has shown a promising upward trajectory in recent months. While Stickee's rank remained stable at 26th in September and October 2025, it experienced a slight dip to 27th in November before climbing to 22nd in December. This improvement in rank is indicative of a significant increase in sales, particularly in December, where Stickee's sales surged, outperforming brands like Franklin Fields and nearing the sales figures of Dragonfly Cannabis, which maintained a steady rank around 21st. Notably, Hyman also showed a positive trend, moving from 36th in September to 20th in December, which highlights the competitive pressure in this category. Stickee's ability to improve its rank amidst such competition suggests effective marketing strategies and product appeal, positioning it well for continued growth in the Michigan vapor pen market.
Notable Products
In December 2025, Mango Berry Haze Infused Pre-Roll (1.2g) maintained its top position as Stickee's best-selling product, with sales reaching 8,424 units. Watermelon Kush Infused Pre-Roll (1.2g) held steady in second place, showing an increase from previous months. Blue Dream Infused Pre-Roll (1.2g) debuted at third place, indicating a strong entry into the market. GG4 Infused Pre-Roll (1.2g) climbed back to third place from its absence in November, showcasing a resurgence in popularity. Bubblegum Infused Pre-Roll (1.2g) remained consistent in fourth place, slightly trailing behind GG4.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
