.svg){kind=small}
Market Insights Snapshot
In May 2026, One Orijin concentrated 83.88% of sales in Vapor Pens with a 12.55% month-over-month gain and 1,130.07% year-over-year growth, while Tincture & Sublingual held 16.12% share with 2.24% MoM and 4.76% YoY increases; the brand’s overall average price fell 18.07% YoY to $27.23 as Vapor Pens averaged $26.46 versus $32.13 in Tincture & Sublingual. With Vapor Pens also being the top category by share and a Vapor Pens rank of 66 in Ohio, the mix shift implies a volume-led expansion driven by lower price points in Vapor Pens and modest, higher-priced contribution from Tincture & Sublingual.
The pattern suggests that May 2026 growth is primarily elasticity capture in Vapor Pens—double‑digit MoM at 12.55% and four‑digit YoY at 1,130.07%—paired with a supportive but slower Tincture & Sublingual trajectory at 2.24% MoM and 4.76% YoY; combined with a brand‑level 18.07% YoY price decline, the positioning tilts toward value access in Vapor Pens while preserving premium signaling via a 21.4% higher average price in Tincture & Sublingual. Given an Ohio Vapor Pens rank of 66 and an 83.88% category concentration, the implication is a focused play on Vapor Pens scale that trades margin per unit for share acquisition, while Tincture & Sublingual acts as a margin stabilizer rather than a growth engine.
Competitive Landscape
One Orijin ranks #66 in OH Vapor Pens in May 2026, improving 22 positions year over year from #88, and edging up 4 spots versus February 2026 when it sat at #70; this new peak rank of #66 in May 2026 contrasts with Certified (Certified Cultivators) moving from #2 to #1 while Klutch Cannabis slipped from #1 to #2 as its sales fell 19.3%, and Rove climbed from #12 to #4 on 107.9% YoY growth; the pattern implies that One Orijin’s upward but still low placement suggests incremental share recovery amid a tier consolidating at the top.
Notable Products
CBD/THC 20:1 CBD Tincture (2200mg CBD, 110mg THC, 30ml) fell 58.7% month over month and slid to rank 5, while Pineapple Cake Distillate Cartridge (0.8g) inched up 7.2% to hold rank 1. Sour Diesel Distillate Cartridge (1g) gained 24.1% to rank 2, and Blue Rush Distillate Cartridge (0.8g) added 3.3% at rank 4; three of the top five are Vapor Pens, concentrating share in a single inhalable format. The CBD/THC 1:1 4 Day Tincture (440mg CBD, 440mg THC, 30ml) rose 9.6% at rank 3, but the contrasting 58.7% decline of the 20:1 CBD Tincture alongside a $17,070 lead SKU in Vapor Pens indicates consumer demand is tilting toward mixed-ratio wellness and flavor-forward cartridges over high-CBD formulations.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
