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Oct-2025
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Overview
Market Insights Snapshot
O.penVape has shown notable fluctuations in its performance across different states and categories. In the Vapor Pens category in Colorado, the brand experienced a significant upward movement from 16th place in August 2025 to an impressive 8th place by October 2025. This indicates a positive trend and suggests increased consumer interest or effective marketing strategies during this period. However, the brand's sales figures reveal a rollercoaster pattern, with sales dropping from July to September before surging in October, indicating potential volatility or seasonal influences impacting consumer demand.
While O.penVape's performance in Colorado's Vapor Pens category has been noteworthy, the absence of rankings in other states and categories suggests areas for improvement or market expansion opportunities. Not being in the top 30 in other regions might highlight challenges in brand penetration or competition intensity. This presents a dual narrative of strength in certain markets, like Colorado, contrasted with potential untapped opportunities in others. Understanding the dynamics behind these rankings and sales trends could provide valuable insights for stakeholders looking to optimize market strategies and capitalize on growth potential.
Competitive Landscape
In the competitive landscape of vapor pens in Colorado, O.penVape has demonstrated a significant upward trajectory in recent months. Despite starting at a modest 14th rank in July 2025, O.penVape climbed to 8th place by October 2025, marking a notable improvement in its market position. This rise is particularly impressive considering the performance of competitors such as Green Dot Labs, which consistently maintained a top 10 position, and Spectra, which also showed strong sales, especially in October. Meanwhile, Jetty Extracts experienced fluctuations, peaking at 6th in August before dropping to 9th in October. O.penVape's sales surge in October, surpassing those of Olio and closing the gap with Green Dot Labs, suggests a growing consumer preference, potentially driven by strategic marketing or product innovation. This upward trend positions O.penVape as a formidable contender in the Colorado vapor pen market.
Notable Products
In October 2025, O.penVape's top-performing product was Tiger's Blood Distillate Cartridge (1g) in the Vapor Pens category, reclaiming the number one rank with notable sales of 1,159 units. Alaskan Thunder F*** Distillate Cartridge (1g) followed closely, securing the second position, a climb from the previous month's top spot. The Daily Strain - Blue Dream Distillate Cartridge (1g) consistently held the third rank, showcasing steady demand. Meanwhile, Daily Strains - Northern Lights and Orange Apricot Distillate Cartridges maintained their positions at fourth and fifth, respectively, despite slight fluctuations in sales figures. This month's rankings highlight a dynamic shift at the top, with Tiger's Blood regaining its leading status from earlier in the year.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
