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Aug-2024
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Overview
Market Insights Snapshot
Harmony Extracts has shown a varied performance across different categories and states over the recent months. In Colorado, their ranking in the Concentrates category has experienced significant fluctuations, starting at 18th in May 2024, dropping to 22nd in June, rebounding to 14th in July, and then plummeting to 29th in August. This volatility could indicate a competitive market or changing consumer preferences. On the other hand, their performance in the Vapor Pens category in Colorado has been more stable, with a notable improvement from 25th in June to 13th in July, before settling at 17th in August. This suggests a solid presence in the Vapor Pens market despite some ups and downs.
In contrast, Harmony Extracts' presence in the Nevada market appears to be more challenging. The brand was ranked 68th in the Flower category in May 2024 and dropped to 90th in June, failing to make it into the top 30 in subsequent months. This indicates that Harmony Extracts is struggling to gain traction in the Flower category in Nevada, which could be due to stronger competition or less brand recognition in this state. Overall, while Harmony Extracts shows strength in certain categories and states, there are clear areas where improvement is needed to maintain and grow their market presence.
Competitive Landscape
In the competitive landscape of vapor pens in Colorado, Harmony Extracts has experienced notable fluctuations in its rank and sales over the past few months. While Harmony Extracts saw a dip in rank from 18th in May 2024 to 25th in June 2024, it rebounded to 13th in July 2024 before slightly dropping to 17th in August 2024. This volatility is contrasted by more stable competitors such as AiroPro, which maintained a rank between 13th and 16th, and Sano Gardens, which although also experienced fluctuations, remained within the top 20. Notably, Tastebudz showed a consistent upward trend, moving from 23rd in May to 19th in August. Despite these shifts, Harmony Extracts' sales saw a significant increase in July, indicating strong market potential when ranked higher. However, the brand's inconsistent rank suggests a need for strategic adjustments to stabilize its market position and capitalize on sales opportunities.
Notable Products
In August 2024, the top-performing product from Harmony Extracts was Flash Fairy Floss Distillate Disposable (1g), maintaining its consistent rank of 1st place with notable sales of $3,568. Flash - Strawberry Distillate Disposable (1g) climbed to 2nd place from 3rd in July 2024, showing a positive trend. Flash - Watermelon Distillate Disposable (1g) dropped one spot to 3rd place, while Flash - Grape Live Resin Disposable (1g) held steady at 4th place. Blueberry Live Resin Flash Disposable (1g) re-entered the rankings at 5th place after being unranked in July 2024. Overall, the Vapor Pens category continues to dominate the top spots for Harmony Extracts.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
