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Jun-2026
Sales
Trend
6-Month
Product Count
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Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
Originals concentrated 88.36% of sales in Flower with a 15.79% year-over-year lift but a 1.64% month-over-month dip, while Pre-Roll held 6.84% share with a 15.87% year-over-year decline and a 4.69% month-over-month uptick. Vapor Pens expanded to 4.55% share on a 62.40% year-over-year increase and an 856.01% month-over-month surge, and Concentrates remained at 0.26% share with a 24.23% month-over-month rise. With total brand sales up 14.64% year over year alongside a 2.25% average price decline and a Flower rank of 19 in California Flower, the pattern implies Originals is leaning on high-volume Flower while rapidly onboarding Vapor Pens to offset Pre-Roll erosion.
The mix shift—Flower still dominant at 88.36% but softening month over month by 1.64%, combined with Vapor Pens jumping 856.01% month over month and 62.40% year over year—signals an assortment hedge toward inhalables with higher velocity elasticity at lower average prices. With Pre-Roll contracting 15.87% year over year despite a 4.69% month-over-month bounce, and the brand’s average price down 2.25% year over year while holding a Flower rank of 19 in California, the implication is a pricing-and-format repositioning: protect Flower rank through value while scaling Vapor Pens to diversify revenue concentration and reduce risk from Pre-Roll volatility.
Competitive Landscape
Originals sits at rank #19 in CA Flower in June 2026, improving 8 positions year over year from #27, while holding flat versus March 2026 at #19; this marks a peak rank of #19 in June 2026 and signals a steadying trajectory rather than a breakout. Against competitors, STIIIZY advanced from #2 to #1 with 62.54% YoY sales growth, and CAM climbed from #3 to #2 with 56.23% YoY growth, whereas CannaBiotix (CBX) slipped from #1 to #3 despite a 2.38% YoY increase; relative to these moves, Originals’ 0-position change since March 2026 and 8-position YoY rise indicate catch-up that depends more on mid-tier churn than on displacing the top three. The pattern implies Originals is consolidating a mid-table foothold—an 8-rank YoY lift paired with no quarter-to-quarter gain suggests the current ceiling is near-term stable unless share shifts away from leaders accelerate.
Notable Products
SFV OG (14g) sets the tone for June 2026 with a -37.3% month-over-month decline at rank 10, while Ghost OG (3.5g) at rank 1 slid -12.2%, establishing a pullback at both the top and tail of the leaderboard. In contrast, Gelato (3.5g) climbed to rank 2 on +46.7% MoM, and King Louis (3.5g) fell to rank 5 with -16.4%, indicating a reshuffle within eighths as value shifts toward one standout SKU rather than broad strength. With four of the top ten in the 14g size, mixed signals emerge inside larger formats as Gelato (14g) eased -7.2% at rank 4 and King Louie (14g) rose +19.6% at rank 7, even as Oaksterdam (14g) dropped -28.9%; this split implies Originals is balancing price tiers in ounces while appetite concentrates in a few winners. Overall, the product mix points to Originals leaning into depth on select strains and sizes rather than uniform momentum, suggesting near-term gains will come from doubling down on performers while pruning underproductive large-format SKUs.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
