Sep-2025
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Overview
Market Insights Snapshot
In the state of California, Yada Yada has shown consistent presence in the Flower category, maintaining a position within the top 30 brands over the past few months. Starting from June 2025 with a rank of 27, the brand slightly improved its standing in July and August, holding the 26th position, before dropping to 29th in September. This fluctuation in ranking suggests a competitive market where Yada Yada has managed to hold its ground, albeit with some challenges. The sales figures reflect a downward trend from June to September, indicating potential market pressures or consumer preferences shifting away from their offerings.
Notably, Yada Yada's absence in the top 30 rankings in categories or states beyond California may suggest either a strategic focus on specific markets or a need for broader expansion efforts. The consistent ranking within California's Flower category indicates that while they have a foothold, there is room for growth and improvement. Observing these movements could provide insights into how Yada Yada might adjust its strategies to regain or improve its standing in the coming months, especially in a dynamic market like California's.
Competitive Landscape
In the competitive landscape of the California flower category, Yada Yada experienced a slight decline in rank from June to September 2025, moving from 27th to 29th position. This shift is notable when compared to competitors such as Decibel Gardens, which improved its rank from 35th to 28th, and Lolo, which climbed from 40th to 30th. Despite Yada Yada's drop in rank, its sales remained relatively strong, although they saw a decrease from $949,267 in June to $766,031 in September. Meanwhile, LAX Packs also experienced a rank fluctuation, dropping from 22nd to 27th, but maintained higher sales than Yada Yada throughout the period. These dynamics suggest that while Yada Yada remains a significant player, the brand faces increasing competition from brands like Decibel Gardens and Lolo, which are gaining traction in the market.

Notable Products
In September 2025, the top-performing product from Yada Yada was Glitter Bomb Pre-Ground 14g, which rose to the first position with sales of 2912 units, a significant increase from its third-place ranking the previous month. Governmint Oasis Ground 14g, which held the top spot in August, dropped to second place with sales at 2538 units. Gush Mints Smalls 20g re-entered the rankings in third place, showing a resurgence after not being ranked in August. Governmint Oasis Ground Flower 3.5g appeared in the rankings for the first time, taking the fourth spot. Gush Mints Shake 14g, which consistently ranked in the top five, fell to fifth place, indicating a decline in sales momentum.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.







