.svg){kind=small}
Jul-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Yada Yada has demonstrated a consistent performance in the Flower category within California. From April to July 2025, the brand maintained its presence in the top 30, improving its ranking from 28th to 24th and then holding steady for the subsequent months. This stability in rankings suggests a solid foothold in the competitive Californian market. Despite the competition, Yada Yada's ability to maintain a consistent ranking indicates a strong consumer base and effective market strategies. Such consistency is crucial in a state known for its dynamic cannabis market.
While Yada Yada's performance in California is noteworthy, the absence of rankings in other states or provinces suggests that the brand may not have a significant presence or is still in the early stages of market penetration outside California. This gap presents both a challenge and an opportunity for Yada Yada to expand its reach and tap into new markets. The brand's steady sales growth in California could serve as a model for expansion strategies in other regions. Understanding the factors contributing to their success in California could be key to replicating it elsewhere.
Competitive Landscape
In the competitive landscape of the California flower category, Yada Yada has demonstrated a consistent presence, maintaining its rank at 24th place from May to July 2025, after a slight improvement from 28th in April. This stability in ranking is noteworthy, especially when compared to competitors like Maven Genetics and Traditional Co., who have fluctuated in their standings, with Maven Genetics dropping out of the top 20 in April and May and Traditional Co. not entering the top 20 at all. Yada Yada's sales figures also show a positive trend, with a steady increase from April to July, contrasting with Astronauts (CA), who, despite a higher rank, experienced more volatile sales. Meanwhile, Smoken Promises made a significant leap into the top 20 by June, indicating a potential emerging threat. Yada Yada's ability to maintain its rank and grow sales amidst such competition highlights its resilience and potential for further growth in the California market.
Notable Products
In July 2025, Gush Mints Shake (14g) emerged as the top-performing product for Yada Yada, climbing from a fifth place ranking in June to first place, with sales reaching 2586 units. Gush Mints Smalls (20g) also showed significant improvement, securing the second position after previously being unranked in June. Glitter Bomb Preground (3.5g) entered the rankings for the first time, taking third place with notable sales figures. Governmint Oasis Shake (14g) also made a debut in the rankings at fourth place. Meanwhile, Black Amber Pre-Ground (3.5g), which was the leader in June, dropped to fifth place in July.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
