.svg){kind=small}
Nov-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Delighted has shown a noteworthy upward trajectory in the California market, particularly within the Flower category. The brand improved its ranking from 21st in August 2025 to 18th by November 2025, indicating a steady climb in popularity and market share. This positive movement in rankings is mirrored by a substantial increase in sales, with November witnessing a notable peak. Such progress highlights Delighted's growing influence in the competitive California Flower market, suggesting a successful strategy in capturing consumer interest and preference over the months.
Conversely, Delighted's performance in the Vapor Pens category within California has been less robust. The brand failed to maintain a top 30 position after September 2025, indicating potential challenges or shifts in consumer preferences that may have impacted its standing. The drop from 50th in August to 67th in September, followed by an absence from the rankings altogether, suggests that Delighted might need to reassess its approach in this category. This contrast between the two categories offers a nuanced view of Delighted's market presence, with clear strengths in Flower but potential areas for improvement in Vapor Pens.
Competitive Landscape
In the competitive landscape of the California flower category, Delighted has shown a notable upward trajectory in rankings and sales over the past few months. While Delighted was not in the top 20 brands in August and September 2025, it made a significant leap to rank 20th in October and further improved to 18th in November. This positive trend is underscored by a substantial increase in sales, particularly in November, where Delighted outperformed brands like Dime Bag (CA) and West Coast Treez, which experienced fluctuations and declines in their rankings. Meanwhile, Glass House Farms (CA) maintained a relatively stable position, consistently ranking higher than Delighted, but with less dynamic sales growth. Delighted's recent performance suggests a promising upward momentum in the market, positioning it as a brand to watch closely in the coming months.
Notable Products
In November 2025, Alien Kush (3.5g) maintained its top position as the leading product for Delighted, with sales reaching 6,819 units. Bonita Applebum (3.5g) climbed to the second spot from fifth place in October, showing notable growth in popularity. Moon Zyrup (3.5g) entered the rankings for the first time at third place, indicating strong market entry. Dark Rainbow (3.5g) dropped to fourth from second place in October, reflecting a decrease in sales. Traffic Stopper (3.5g) fell to fifth place, continuing its downward trend from previous months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
