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Jan-2026
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Overview
Market Insights Snapshot
Delighted has shown a dynamic performance in the California market, particularly within the Flower category. Over the past few months, the brand has experienced fluctuating rankings, starting at 20th in October 2025 and improving to 18th by December 2025, before dropping slightly to 22nd in January 2026. This movement indicates a competitive landscape in California's Flower market, where Delighted has managed to maintain a presence within the top 30, a feat not all brands achieve. The sales figures reflect this volatility, with a notable dip in January after a peak in November, suggesting potential seasonal influences or market shifts impacting consumer preferences.
While Delighted has maintained its position within the top 30 in California, the absence of rankings in other states or provinces might suggest limited market penetration beyond this region. This could either be a strategic focus on California or a challenge in scaling their operations across different markets. The brand's ability to stay in the top tier in California's Flower category despite a competitive environment highlights their strong regional presence, but the lack of data from other markets leaves room for speculation about their broader market strategy and performance.
Competitive Landscape
In the competitive landscape of the California Flower category, Delighted has experienced notable fluctuations in its ranking and sales performance from October 2025 to January 2026. Delighted started strong in October 2025, holding the 20th position, and improved its rank to 18th by December 2025, reflecting a positive trend in sales. However, by January 2026, Delighted's rank dropped to 22nd, indicating a potential challenge in maintaining its upward momentum. In contrast, Maven Genetics showed a consistent presence just outside the top 20, with a slight improvement to 21st in January 2026. Decibel Gardens made a significant leap from 27th in October 2025 to 20th in January 2026, suggesting a strong upward trajectory that could pose a competitive threat to Delighted. Meanwhile, Eighth Brother, Inc. and LAX Packs maintained relatively stable positions, with LAX Packs slightly outperforming Eighth Brother, Inc. in December 2025. These dynamics highlight the competitive pressures Delighted faces in sustaining its market position and the importance of strategic adjustments to capitalize on growth opportunities in the California Flower market.
Notable Products
In January 2026, the top-performing product for Delighted was Moon Zyrup (3.5g) in the Flower category, climbing to the number one rank with sales of 4,930 units. Alien Kush (3.5g), which had consistently held the top position from October to December 2025, dropped to second place. Bonita Applebum (3.5g) maintained a steady performance, holding the third rank, following its rise from fifth in October to third in November. Traffic Stopper (3.5g) experienced a decline, moving from second place in December to fourth in January. Lemon Lavender (3.5g) was introduced in January and debuted at the fifth position, indicating potential growth in the upcoming months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
