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Jul-2025
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Overview
Market Insights Snapshot
Pacific Gold Cannabis Co. has shown a dynamic performance in the vapor pen category across various states, with notable movements in Ohio. In Ohio, the brand experienced some fluctuations in its rankings over the months from April to July 2025. Starting at rank 24 in April, the brand dropped out of the top 30 in May, only to re-enter at rank 31 in June and improve to rank 25 by July. This suggests resilience and an ability to recover market position after a dip, which could be attributed to strategic adjustments or shifts in consumer preferences. However, the absence from the top 30 in May indicates a competitive market landscape and the challenges Pacific Gold faces in maintaining consistent visibility among the top brands.
While Ohio presents a mixed bag of results, the brand's sales figures offer a glimpse into its performance trajectory. Despite the rank drop in May, Pacific Gold's sales rebounded in subsequent months, with July sales nearing the levels seen in April. This rebound suggests a positive trend and potential growth in market share, though it also highlights the volatility and competition in the cannabis market. The brand's ability to recover and climb back in rankings might indicate successful marketing or product strategies that could be further explored for sustained growth. However, the specifics of these strategies and their impacts on other states remain a topic for deeper analysis.
Competitive Landscape
In the competitive landscape of vapor pens in Ohio, Pacific Gold Cannabis Co. has experienced notable fluctuations in its market position over the months from April to July 2025. Initially ranked 24th in April, the brand saw a dip to 34th in May, before recovering to 31st in June and further improving to 25th in July. This recovery is significant, especially when compared to competitors like AiroPro, which maintained a stable rank of 24th throughout the same period, and Fuzed, which consistently performed better, peaking at 19th in June. The sales trajectory of Pacific Gold Cannabis Co. shows a strong rebound in July, aligning with its improved rank, indicating a positive trend in consumer preference or market strategy. Meanwhile, Moxie and Superflux have shown varied performances, with Moxie not making it to the top 20 in any of these months, while Superflux made a notable jump to 26th in June. These dynamics highlight the competitive pressures and opportunities for Pacific Gold Cannabis Co. to capitalize on its recent upward momentum in the Ohio vapor pen market.
Notable Products
In July 2025, Pacific Gold Cannabis Co.'s top-performing product was Blueberry Distillate Disposable (1g) in the Vapor Pens category, which climbed to the number one spot with sales reaching 1022 units. Purple Urkle Distillate Disposable (1g) made a notable rise to second place from a previous fourth position in June. Strawberry Diesel Cookies Distillate Disposable (1g) dropped to third place after leading in June, indicating a slight decline in sales performance. Super Lemon Haze Distillate Disposable (1g) maintained its fourth position from June to July, showing consistent sales figures. Pineapple Express Distillate Disposable (1g) rounded out the top five, experiencing a minor drop from third place in June.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
