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Jun-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In June 2026, Superflux concentrated 32.0% of sales in Concentrates with a year-over-year decline of 31.2% and a month-over-month decline of 18.0%, while Flower carried 29.1% share with a 62.9% year-over-year increase despite a 15.4% month-over-month dip; Vapor Pens held 21.1% share with a 38.1% year-over-year contraction and a 21.0% month-over-month decline. Pre-Roll expanded to 17.6% share on a 398.0% year-over-year surge even as month-over-month slipped 15.0%, and Edible contracted to 0.19% share with an 85.9% year-over-year drop and a 40.3% month-over-month decline. The pattern implies a pivot toward inhalables anchored by Flower and Pre-Roll, offsetting weakness in Concentrates and Vapor Pens enough to narrow the brand’s overall year-over-year sales decline of 3.3% while contending with broad month-over-month softness across categories.
With Flower now the top category and a 62.9% year-over-year rise paired with a rank of 36 in Flower in New Jersey, Superflux is shifting positioning toward mainstream inhalables as Pre-Roll’s 398.0% year-over-year growth lifts entry-price trial alongside a 19.3% year-over-year decrease in brand average price. Concentrates’ 31.2% year-over-year decline and Vapor Pens’ 38.1% year-over-year decline indicate headwinds in higher-price potency and device-driven segments, suggesting Superflux is trading share into Flower and Pre-Roll to build volume while accepting margin pressure; this mix should support penetration gains but requires guardrails to prevent overexposure to price-sensitive formats during periods like June 2026 when month-over-month declines of 15–21% hit all major inhalables.
Competitive Landscape
Superflux is ranked #36 in NJ Flower in June 2026, improving 5 positions from #41 year over year and slipping 5 spots from #31 three months ago, while its peak of #30 in April 2026 is 6 ranks above today; in contrast, Find. jumped from #12 to #1 with 225.99% YoY sales growth and Ozone held near the top at #2 despite a -10.61% YoY sales decline, indicating Superflux’s incremental rank gain YoY is being outpaced by faster-moving leaders and its recent quarter-on-quarter slippage suggests the brand must arrest share erosion to avoid drifting further from the top 30.
Notable Products
Highway Lights Diamond Infused Pre-Roll 2-Pack (1g) posted the steepest movement in June 2026 with a -59.3% month-over-month drop and sat at rank 3, while PB Crunch Diamond Infused Pre-Roll 2-Pack (1g) fell -58.1% at rank 9. Mint Sherbert THCa Diamond Infused Pre-Roll 2-Pack (1g) held rank 1 despite a -2.0% decline, and Billionaire (3.5g) slid -18.7% at rank 7. With eight of the top ten SKUs in Pre-Roll formats, the pattern implies reliance on infused Pre-Rolls even as volatility concentrates risk in a few flagship items.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
