Oct-2025
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Overview
Market Insights Snapshot
Moxie's performance in the Ohio market shows a varied trend across different product categories. In the Concentrates category, Moxie has experienced a noticeable decline, dropping from the 9th position in July 2025 to the 20th position by October 2025. This downward trend is also reflected in their sales figures, which have seen a significant decrease over the months. On the other hand, Moxie's performance in the Edibles category has shown a slight improvement, moving up to the 27th position in October from the 31st position in July, indicating a positive trend in consumer preference. However, their Vapor Pens category has seen a decline, with Moxie falling out of the top 30 rankings by September 2025, suggesting a loss in competitive edge within this segment.
In the Flower category, Moxie has maintained a relatively stable presence, though with a slight downward trend from the 15th to the 22nd position over the four-month period. Despite the drop in rankings, the sales figures in this category indicate a strong market presence. Interestingly, Moxie made a notable entry in the Pre-Roll category, securing the 11th position in October, which could imply a strategic focus or growing consumer interest in this product line. The absence of rankings for the initial months in the Pre-Roll category suggests that Moxie was not in the top 30, highlighting their recent efforts or success in penetrating this segment. Overall, Moxie's performance across different categories in Ohio presents a mixed picture, with areas of both concern and opportunity.
Competitive Landscape
In the competitive landscape of the Flower category in Ohio, Moxie has experienced a noticeable decline in its ranking over the months from July to October 2025, slipping from 15th to 22nd position. This downward trend indicates a potential challenge in maintaining market share, as competitors like Find. and (the) Essence have shown more stable or improving ranks. Notably, Find. has climbed from 22nd to 20th position, while (the) Essence has fluctuated but remains a close competitor, ending at 21st in October. Meanwhile, The Standard and Ohio Clean Leaf have shown significant improvements, with Ohio Clean Leaf moving up to 24th from outside the top 20. These shifts suggest that Moxie may need to reassess its strategies to regain its competitive edge in the Ohio Flower market.

Notable Products
In October 2025, Wingsuit (2.83g) reclaimed the top spot among Moxie's offerings with impressive sales of 6782 units, a significant increase from its second-place position in September. The newly introduced H.F.C.S. Pre-Roll 2-Pack (1g) debuted strongly, securing the second rank. Girl Crush Pre-Roll 2-Pack (1g) and Wingsuit Pre-Roll 2-Pack (1g) followed closely, ranking third and fourth, respectively. Meanwhile, GG4 (2.83g) entered the top five for the first time, marking a notable entry at fifth place. This reshuffling indicates a dynamic change in consumer preferences, particularly towards pre-roll products.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.







