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Jul-2025
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Overview
Market Insights Snapshot
Moxie has shown a notable performance in the Ohio cannabis market, particularly in the Concentrates category where it climbed from the 14th position in April 2025 to 9th by July 2025. This upward trend is mirrored by a significant increase in sales, indicating a growing consumer preference for Moxie's offerings in this category. In contrast, their presence in the Edible category has been less dominant, with Moxie just breaking into the top 30 by July 2025. This suggests a potential area for growth or improvement, as maintaining a position outside the top 30 for several months could imply challenges in market penetration or competition.
In the Flower category, Moxie has consistently improved its ranking, moving from 23rd in April to maintaining the 15th spot in both June and July 2025. This stability, coupled with a robust increase in sales figures, highlights a strong foothold in this category within Ohio. However, the Vapor Pens category presents a mixed performance; although Moxie improved its ranking from 37th in May to 26th in July, the fluctuation suggests a volatile market position. Such variability could be due to shifting consumer preferences or competitive pressures, and it will be interesting to see how Moxie addresses these challenges moving forward.
Competitive Landscape
In the competitive landscape of the Flower category in Ohio, Moxie has shown a notable upward trajectory in rank and sales over the past few months. Starting from a rank of 23 in April 2025, Moxie climbed to rank 15 by July 2025, indicating a significant improvement in market presence. This upward trend is contrasted by Good Green, which experienced a decline from rank 10 in May to rank 17 in July, possibly due to a decrease in sales from over $1.7 million in May to just over $1 million in July. Meanwhile, Meigs County Grown maintained a relatively stable performance, fluctuating slightly between ranks 12 and 14, with a peak in sales in July. Certified (Certified Cultivators) also saw a positive shift, moving up from rank 17 in May to 14 in July, aligning with a sales increase. Herbal Wellness Center remained consistent at rank 16 throughout the period. Moxie's consistent rise in rank and sales suggests a strengthening brand presence and consumer preference in Ohio's Flower market.
Notable Products
In July 2025, the top-performing product for Moxie was Wingsuit (2.83g) in the Flower category, maintaining its first-place ranking from June with impressive sales of 4,134 units. Gelato Cookies (2.83g) continued to hold the second spot, demonstrating consistent performance with sales increasing to 3,626 units. SFV OG (2.83g) rose to third place, showing a notable improvement from its fifth-place ranking in June. Sticky Buns (14.15g) entered the rankings at fourth place, indicating strong sales momentum. GG4 (2.83g) reappeared in the rankings, securing the fifth position, after being unranked in June.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
