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Nov-2025
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Overview
Market Insights Snapshot
Moxie's performance in Ohio across various cannabis categories showcases a mix of stability and volatility. In the Concentrates category, Moxie experienced a slight decline in rankings from August to October, dropping from 11th to 17th, before recovering to 15th in November. This fluctuation suggests a competitive market environment, though the brand managed to regain some ground. Meanwhile, in the Flower category, Moxie maintained a relatively stable position, consistently staying within the top 23. This steadiness indicates a solid presence in the Flower segment, even though there was a slight downward trend in sales over the months.
Notably, Moxie's performance in the Edible category has been on an upward trajectory, moving from 32nd in August to 26th by November, accompanied by a significant increase in sales. This positive momentum might suggest growing consumer interest in their edible offerings. Conversely, the Vapor Pens category tells a different story, where Moxie has seen a gradual decline in rank, slipping from 31st to 37th, indicating potential challenges in maintaining market share. Interestingly, Moxie made a notable entry into the Pre-Roll category in October, debuting at 14th place but then dropping to 27th in November, highlighting both an opportunity and a challenge to sustain their initial success.
Competitive Landscape
In the competitive landscape of the flower category in Ohio, Moxie has experienced fluctuations in its market position, dropping from 19th in August 2025 to 22nd by November 2025. This decline in rank is accompanied by a consistent decrease in sales over the same period. Meanwhile, Good Green maintained a stronger position, initially ranking 17th in August and only dropping to 20th by November, despite a notable sales decrease in November. Farmaceutical Rx (Frx) showed a remarkable recovery, climbing from 33rd in September to 21st in November, indicating a significant sales rebound. (the) Essence and The Standard also present competitive pressures, with both brands showing relatively stable rankings and sales figures. These dynamics suggest that Moxie faces challenges in sustaining its market share amidst competitors who are either stabilizing or improving their positions in the Ohio flower market.
Notable Products
In November 2025, the top-performing product for Moxie was Wingsuit 2.83g in the Flower category, maintaining its position at rank 1 from October. Gelato Cookies 2.83g also showed impressive performance, climbing to rank 2 from its previous position at rank 4 in September, with sales reaching 1917 units. The Orange Razz Gummies 11-Pack in the Edible category made a strong debut at rank 3. Raspberry Hibiscus Gummies 11-Pack followed closely, securing rank 4. Notably, the H.F.C.S. Pre-Roll 2-Pack dropped to rank 5 from its previous rank 2 in October, indicating a shift in consumer preference towards edibles.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
