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Aug-2025
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Overview
Market Insights Snapshot
In the province of Alberta, Phyto Extractions has shown a notable upward trajectory in the Concentrates category. Starting from a rank of 23 in May 2025, the brand climbed to the 17th position by July, before settling slightly at 18th in August. This positive movement is mirrored by a steady increase in sales, culminating in a figure of 79,386 in August. Such consistent performance indicates a strengthening presence in the Alberta market, suggesting that Phyto Extractions is effectively capturing consumer interest in this category.
Conversely, the brand's performance in Ontario presents a mixed picture. In the Concentrates category, Phyto Extractions did not manage to break into the top 30, with ranks hovering in the 40s throughout the months. However, there was a slight improvement, moving from 47th in June to 43rd in August. In the Vapor Pens category, the brand experienced a decline, dropping from 42nd in May to 49th by August. This downward trend is reflected in the sales figures, which decreased over the same period. The brand's struggle to gain a foothold in Ontario's competitive market highlights potential challenges in expanding its reach within this province.
Competitive Landscape
In the competitive landscape of vapor pens in Ontario, Phyto Extractions has experienced a slight decline in its ranking from May to August 2025, moving from 42nd to 49th place. This shift is notable when compared to competitors like Potluck, which maintained a stronger position, starting at 33rd and only dropping to 47th by August. Meanwhile, Glacial Gold showed a fluctuating trend, ending August at 52nd, while Roilty Concentrates improved its standing significantly, climbing from 70th in May to 46th in August. Despite Phyto Extractions' decline in rank, its sales figures remained relatively stable, suggesting a consistent customer base, although it faced pressure from brands like Frootyhooty, which maintained a competitive position close to Phyto Extractions throughout the period. This competitive environment highlights the need for Phyto Extractions to innovate and differentiate its offerings to regain its standing in the Ontario vapor pen market.
Notable Products
In August 2025, Ice Wreck Shatter (1g) from the Concentrates category maintained its top position as the best-selling product for Phyto Extractions, with sales reaching 3685 units. Fire Stick - Slurriking Distillate Cartridge (1g) in the Vapor Pens category held steady at the second position, despite a slight decrease in sales from the previous month. Grape Stomper Distillate Cartridge (1g) consistently ranked third, although it experienced a decline in sales numbers. Alien Trufflez Shatter (1g) retained its fourth place with relatively stable sales figures. Fire Stick- Rainbow Runtz Distillate Disposable (1g) remained in fifth position, showing a marginal increase in sales compared to July 2025.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
