Oct-2025
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Overview
Market Insights Snapshot
In the province of British Columbia, Pineapple Buds has demonstrated notable fluctuations in its performance across different cannabis categories. In the Flower category, the brand has experienced a significant improvement, moving from a rank of 70 in September 2025 to 52 in October 2025. This upward trend is indicative of a strong market presence and potential consumer preference for their flower products. However, it's important to note that despite this improvement, Pineapple Buds was not within the top 30 brands in this category throughout the observed period, suggesting there is still room for growth to reach the upper echelon of the market.
Conversely, in the Pre-Roll category, Pineapple Buds has shown remarkable progress, particularly in October 2025, where it achieved a rank of 15, a significant leap from its previous positions. This ascent into the top 30 brands highlights a strong performance and suggests that Pineapple Buds' pre-roll products are gaining traction among consumers in British Columbia. The brand's ability to climb the rankings in this category could be attributed to strategic product offerings or increased consumer demand. This positive momentum in the Pre-Roll category is a promising sign for Pineapple Buds' continued success in the market.
Competitive Landscape
In the competitive landscape of the Pre-Roll category in British Columbia, Pineapple Buds has shown a remarkable upward trajectory in recent months. Starting from a rank of 47 in July 2025, Pineapple Buds climbed to 15 by October 2025, indicating a significant improvement in market presence and consumer preference. This upward movement contrasts with brands like Claybourne Co., which saw a decline from rank 6 in July to 17 in October, and Station House, which fell from rank 9 to 16 in the same period. Meanwhile, 1964 Supply Co experienced fluctuations, peaking at rank 7 in September before dropping to 14 in October. Pineapple Buds' growth is particularly notable given the competitive pressures and the decline in sales observed among other leading brands, suggesting a strategic advantage in either product offering or marketing approach that resonates well with consumers in this region.

Notable Products
In October 2025, Pineapple Buds saw Pineapple Haze Pre-Roll (0.5g) rise to the top spot in the Pre-Roll category, achieving the highest sales with 4884 units sold. Purple Gushers Pre-Roll 5-Pack (2.5g) maintained its position in second place, showcasing consistent performance over the months. Hawaiian Pineapple Pre-Roll 3-Pack (1.5g) slipped from the previous month's first position to third, indicating a slight decline in its ranking. Purple Gushers Pre-Roll (0.5g) and Volcanic Haze Pre-Roll 3-Pack (1.5g) entered the rankings at fourth and fifth positions respectively, marking their debut in the top five. The data reflects a dynamic shift in consumer preferences within the Pre-Roll category for Pineapple Buds.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.







