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Jun-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In June 2026, Vapor Pens accounted for 92.10% share with 72.03% year-over-year growth and a 12.75% month-over-month lift, while Concentrates held 7.90% share with 47.39% year-over-year growth but a 15.30% month-over-month decline; this mix coincided with a 69.78% brand-level year-over-year sales increase and a 14.97% year-over-year average price decrease to $31.02. Within Missouri Vapor Pens, Pinpoint held rank 4, pairing a category-leading mix concentration with a mid-single-digit rank position; the juxtaposition of a rising Vapor Pens trajectory and a contracting Concentrates month-over-month trend implies the brand is leaning into a dominant, price-competitive pen franchise while tolerating volatility in its minor categories.
The consolidation around Vapor Pens (up 12.75% month-over-month while Concentrates fell 15.30% month-over-month) alongside a 72.03% year-over-year pen expansion and a 14.97% brand-wide price deflation indicates a deliberate trade-off: higher unit velocity at lower price points to defend and potentially improve a rank 4 position in Missouri. With 92.10% of sales tied to Vapor Pens and only 7.90% in Concentrates, the near-term positioning skews toward scale efficiency in the core segment rather than portfolio balance; the pattern implies Pinpoint’s route to incremental share is to compound the Vapor Pens momentum while treating Concentrates as an opportunistic, lower-priority hedge.
Competitive Landscape
Pinpoint sits at rank #4 in MO Vapor Pens in June 2026, improving 3 positions year over year from #7, while holding flat versus March 2026 at #4; this improvement contrasts with Good Day Farm jumping from #10 to #2 and Galactic rising from #5 to #3, and trails Illicit / Illicit Gardens which remained #1 as sales grew 27.6% YoY. Against this backdrop, Galactic’s 51.7% YoY sales growth and Good Day Farm’s 78.8% YoY sales growth suggest faster velocity than Pinpoint despite Pinpoint’s peak at #3 in January 2026, implying that Pinpoint’s steady #4 position with a 3-rank YoY climb is stabilizing but risks being boxed out of the top 3 unless relative growth accelerates.
Notable Products
Clementine Distillate Cartridge (1g) delivered the sharpest move in June 2026 with a +47.8% month-over-month surge to rank 3, while Banana Runtz Distillate Cartridge (1g) climbed +35.7% to rank 2. Rainbow Belts Distillate Cartridge (1g) rose +18.3% while holding rank 1, and Northern Lights Distillate Cartridge (1g) advanced +24.3% at rank 5. With nine of the top ten coming from Vapor Pens and no SKU posting a decline steeper than -2.2%, the pattern implies Pinpoint is consolidating share in a narrow format where incremental upgrades in a few hero SKUs drive the category stack.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
