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Jan-2026
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Overview
Market Insights Snapshot
In the state of Missouri, Pinpoint has shown notable fluctuations in its performance across different cannabis product categories. In the Concentrates category, Pinpoint's ranking improved from 15th in October 2025 to 12th by January 2026, indicating a positive trend in market penetration and consumer preference. This upward movement is underscored by a significant increase in sales, particularly in January 2026. However, the brand's performance in the Vapor Pens category has been more stable, maintaining a strong presence within the top 5 throughout the observed months. By January 2026, Pinpoint achieved an impressive 3rd place ranking, suggesting a robust demand for its products in this category.
While Pinpoint's performance in Missouri highlights its strengths, the absence of rankings in other states or categories could be interpreted as a gap in its market reach. Not being in the top 30 brands in certain states or categories might indicate areas where Pinpoint is either not competing or not resonating as strongly with consumers. This presents both a challenge and an opportunity for the brand to explore and expand its footprint. The data suggests that while Pinpoint is solidifying its position in certain niches, there is potential for growth and diversification in others.
Competitive Landscape
In the competitive landscape of vapor pens in Missouri, Pinpoint has shown a dynamic shift in its market position over the recent months. Starting from October 2025, Pinpoint was ranked 4th, and despite a slight dip to 5th in November and December, it made a notable comeback to 3rd place by January 2026. This upward trajectory in rank is indicative of a positive trend in sales, as Pinpoint's sales figures have consistently increased, peaking in January 2026. In contrast, Galactic has maintained a strong hold on the top position throughout the same period, while Illicit / Illicit Gardens has consistently followed in second place. Meanwhile, Good Day Farm experienced a significant rise from 9th to 3rd place in November and December before settling at 4th in January. TANK has also been a close competitor, fluctuating between 5th and 8th place. Pinpoint's ability to climb back to 3rd place amidst such strong competition suggests a robust market strategy and growing consumer preference, positioning it as a formidable player in the Missouri vapor pen market.
Notable Products
In January 2026, the top-performing product for Pinpoint was Rainbow Belts Distillate Cartridge (1g) in the Vapor Pens category, climbing from fifth place in December 2025 to first place with sales reaching 6799 units. Banana Runtz Distillate Cartridge (1g) maintained a strong performance, securing the second rank, slightly improving from its third position in December 2025 with sales of 6573 units. Northern Lights Distillate Cartridge (1g) showed a notable resurgence, moving up to third place after not being ranked in December 2025, with sales figures hitting 6019 units. Clementine Distillate Cartridge (1g) slipped from second to fourth place, while Durban Poison Distillate Cartridge (1g) dropped from first to fifth place, indicating a shift in consumer preferences within the Vapor Pens category. These changes highlight a dynamic and competitive market environment for Pinpoint's products.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
