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Jul-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Good Day Farm is stocked at 241 licensed dispensaries across Missouri, Mississippi, and 2 other states, 134 of them in Missouri, with the deepest coverage in St. Louis, KCMO, Columbia, Springfield, and Cape Girardeau. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In July 2026, Good Day Farm concentrated 36.03% of sales in Vapor Pens with a 61.84% year-over-year increase and a 3.46% month-over-month lift, while Edible held 27.73% share with 11.84% YoY growth and 1.33% MoM growth. Pre-Roll accounted for 19.78% share but declined 44.51% YoY alongside a modest 0.82% MoM rise, and Flower represented 16.25% share with a 48.18% YoY contraction and a 19.59% MoM drop; Concentrates fell 90.04% YoY and 49.35% MoM to 0.22% share. Despite brand-level sales down 13.95% YoY and average price down 4.99% to $22.08, the mix pivoted toward higher-ticket Vapor Pens (average $37.42) and away from Flower and Pre-Roll, implying a strategic shift that offsets declines in combustion formats with cartridge-led volume.
The mix shift raises the brand’s positioning in inhalable convenience, as Vapor Pens now lead share at 36.03% and hold a rank of 3 in Missouri Vapor Pens, while Flower’s 16.25% share and 19.59% MoM drop indicate reduced reliance on bulk value. With Edible growing 11.84% YoY to 27.73% share and Pre-Roll sliding 44.51% YoY to 19.78% share, Good Day Farm is concentrating on categories with steadier MoM gains (3.46% in Vapor Pens and 1.33% in Edible) that can support price resilience even as the overall average price declined 4.99%. The pattern implies near-term defense via pen-led loyalty and basket mix stability rather than recovery via Flower or Concentrates, where the 90.04% YoY decline strips optionality.
Competitive Landscape
Good Day Farm sits at rank #3 in MO Vapor Pens in July 2026, improving 5 positions year over year from #8 while holding flat versus April 2026 at #3; meanwhile, Galactic advanced from #5 to #2 with 51.36% YoY sales growth, and Illicit / Illicit Gardens maintained #1 year over year with 18.28% YoY growth. Although Good Day Farm’s peak was #2 in October 2024 before settling at #3 for the latest three months, Pinpoint trails at #4 after rising from #7 with 44.40% YoY growth, and Sinse Cannabis moved from #13 to #5 with 41.86% YoY growth. The pattern implies Good Day Farm’s climb from #8 to #3 establishes a stable top-three foothold but requires a share-capture push to dislodge faster-rising rivals that have moved multiple ranks in the same period.
Notable Products
Good Day Farm’s Blue Raspberry Smash Distillate Cartridge (1g) slipped 1.7% month over month to rank 7 in July 2026, while Big AF - Strawberry Pineapple Gummy (100mg) fell 5.7% to rank 1 from a higher prior-month position, indicating softness at the top even as ranks remain elevated. Go - Blue Raspberry Smash Distillate Disposable (1g) rose 9.5% to rank 3, and Big AF - Cranberry Grape Gummy (100mg) dipped 1.4% at rank 2, with four of the top ten coming from Edible SKUs versus three from Vapor Pens, tilting mix slightly toward ingestibles. The Go - Wild Watermelon Distillate Cartridge (1g) entered at rank 5 with $275,792 alongside Go - Strawberry Ice Distillate Disposable (1g) at rank 9 with no prior-month comparison, suggesting incremental Vapor Pens volume even as Edible flagships posted mild declines. The pattern implies a pivot toward higher-velocity inhalables to counter deceleration in legacy gummies, positioning the portfolio for near-term share defense through Vapor Pens while keeping Edibles as volume anchors.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
