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Nov-2025
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Overview
Market Insights Snapshot
Pucks has shown a steady presence in the Arizona edibles market, gradually climbing into the top 30 by October 2025. This marks an improvement from their August 2025 rank of 32, indicating a positive trajectory in a competitive landscape. However, the brand slightly slipped to 30th place in November 2025. Despite this minor setback, Pucks' ability to maintain a foothold in the top 30 suggests resilience and a growing consumer base. It's worth noting that their sales figures have seen a gradual decline from $37,181 in August to $32,977 in November, which may require strategic adjustments to sustain their upward movement in rankings.
The performance of Pucks in the edibles category across other states remains undisclosed, but their climb into the top 30 in Arizona is a noteworthy achievement. This suggests that Pucks could potentially leverage their success in Arizona to expand their presence in other markets. The absence of rankings in states outside Arizona indicates that Pucks may not yet have a significant impact or presence in those regions, which could be an opportunity or a challenge depending on their strategic goals. Observing how Pucks navigates these dynamics in the coming months will be crucial for understanding their overall market strategy and potential for growth.
Competitive Landscape
In the competitive landscape of the Edible category in Arizona, Pucks has experienced fluctuating rankings over the past few months, indicating a dynamic market environment. In August 2025, Pucks was ranked 32nd, improving slightly to 31st in September, then to 29th in October, before dropping to 30th in November. This suggests a competitive pressure from brands like iLava, which consistently held a higher rank, maintaining its 27th position from October to November. Meanwhile, Dream Edibles showed a notable upward trend, climbing from 34th in August to 29th in November, surpassing Pucks in October. The sales trajectory for Pucks also reflects these competitive dynamics, with a gradual decline from August to November, contrasting with the upward sales trend of Dream Edibles during the same period. The absence of Kushy Punch from the top 20 rankings since August and the entry of VET CBD in September further illustrate the shifting competitive field that Pucks must navigate to enhance its market position.
Notable Products
In November 2025, the Taffy Banana Dream Candy 10-Pack (100mg) emerged as the top-performing product for Pucks, maintaining its number one rank from September and achieving sales of 917 units. The Watermelon Sorbet Taffy 10-Pack (100mg) followed closely in second place, having swapped ranks with the Banana Dream since October. The Taffy Rainier Cherry Candy 10-Pack (100mg) consistently held the third position across the months. An upward trend is observed for the Sour Apple Taffy 10-Pack (100mg), which improved its rank to fourth in November from fifth in previous months. Notably, the Midnight Berry Taffy 10-Pack (100mg) appeared in the rankings for the first time, entering at fifth place.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
