Nov-2025
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Overview
Market Insights Snapshot
In Arizona, iLava has shown a consistent presence across various cannabis product categories. The brand's performance in the Concentrates category remained stable, holding the 8th position in August and September 2025 before slightly dropping to 10th in October and November. Despite this ranking change, the sales figures indicate a slight recovery in November. In the Edible category, iLava managed to climb from the 31st position in August to 27th by September, maintaining this rank through November, reflecting a gradual yet steady improvement in market presence. The Flower category saw iLava make progress from the 61st to the 56th position between August and September, sustaining this rank into November, suggesting a focused effort to enhance their offerings in this segment.
iLava's performance in the Topical category is noteworthy, as the brand consistently held the 4th rank from August through November 2025, indicating a strong foothold in this niche market. The Vapor Pens category also highlights a positive trend, with iLava improving its rank from 11th in August to 9th by November. This upward movement is supported by a steady increase in sales, showcasing the brand's growing popularity in this category. However, it's important to note that in some categories, like the Flower, iLava did not make it into the top 30 until recently, which could be seen as a challenge or an opportunity for growth depending on their strategic focus. These insights reveal a brand that is both resilient and adaptable, successfully navigating the competitive landscape of the cannabis industry in Arizona.
Competitive Landscape
In the competitive landscape of vapor pens in Arizona, iLava has shown a promising upward trajectory, improving its rank from 11th in August 2025 to 9th by November 2025. This positive shift is indicative of a strategic gain in market presence, especially as other competitors like Canamo experienced a decline, dropping from 9th to 11th place over the same period. Meanwhile, Jeeter and WTF Extracts have maintained stronger positions, with Jeeter advancing from 8th to 7th and WTF Extracts slipping slightly from 7th to 8th. Despite these competitors having higher sales, iLava's consistent rank improvement suggests effective marketing strategies and product appeal, positioning it well for continued growth in the Arizona vapor pen market.

Notable Products
In November 2025, the top-performing product for iLava was the Molecular - Golden Pineapple Live Resin Disposable (1g) from the Vapor Pens category, securing the number one rank with sales of 1495 units. Following closely was the Gold Bubba Kush Distillate Disposable (1g), also in the Vapor Pens category, ranked second. The Gold - Green Dream Delta 9 THC Disposable (1g) took the third position, maintaining strong performance in the same category. Notably, the Entourage Night - CBG/CBN/ Delta 9 THC 1:1:2 Indica Watermelon maintained its fourth position from October, showing consistent demand in the Edible category. The Gold Mai Tai Distillate Disposable (1g) rounded out the top five, highlighting a slight improvement from previous months where it was not ranked.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.







