.svg){kind=small}
Aug-2024
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Lime has demonstrated a stable performance in the California market across various categories, with notable consistency in the Pre-Roll segment. Ranking consistently at 11th place from June to August 2024, Lime's Pre-Roll category has shown resilience with a slight upward trend in sales, peaking at over 1.3 million in August. Conversely, the brand's position in the Beverage category has seen a modest improvement, moving from 10th to 8th place between May and July, maintaining this rank through August. This indicates a positive reception and potential growth within this segment.
However, Lime's performance in the Concentrates category has shown a downward trajectory, dropping from 15th place in May to 25th in August 2024. This decline is reflected in a significant reduction in sales, from approximately 230K in May to around 132K in August. The Vapor Pens category has also experienced fluctuations, with Lime's rank oscillating between 66th and 74th place in the same period, indicating potential challenges in maintaining a stable market position. The absence of Lime in the top 30 brands in some categories in California could be a cause for concern, highlighting areas that may require strategic focus and improvement.
Competitive Landscape
In the competitive landscape of the California Pre-Roll market, Lime has shown consistent performance, maintaining its rank at 11th place from June to August 2024. This stability in rank is notable given the fluctuations observed among its competitors. For instance, Kingpen experienced a decline from 6th to 10th place over the same period, which might indicate a shift in consumer preferences or market dynamics. Meanwhile, Time Machine saw a significant rise from 12th to 9th place, suggesting a potential threat to Lime's position if this upward trend continues. Additionally, Sluggers dropped from 10th to 12th place in August, which could present an opportunity for Lime to advance if it capitalizes on this competitor's decline. Overall, Lime's steady rank amidst these shifts highlights its resilience and potential for growth in a volatile market.
Notable Products
In August 2024, the top-performing product from Lime was Lil Limes - Alien Gas Infused Pre-Roll (0.6g), which climbed to the number one spot from fourth place in July, with notable sales of 5739 units. Following closely was Lil' Lime - Purple Zaza Diamond And Hash Infused Pre-Roll (0.6g), which dropped to second place after consistently holding the top rank in the previous three months. Premium Sativa Pre-Roll (1g) maintained its strong performance, securing the third rank, up from second place in July. Lil Limes- Blue Dream Diamond Hash Infused Pre-Roll (0.6g) re-entered the rankings at fourth place after being unranked in July. The Indica Blend Pre-Roll (1g) remained steady, finishing at fifth place, showing a slight improvement in sales figures compared to July.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
