.svg){kind=small}
Apr-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
In the California market, Lime has demonstrated consistent performance in the Beverage category, maintaining its position at rank 10 from January through April 2025. This stability suggests a strong foothold in the market despite fluctuations in monthly sales, which peaked in February before slightly declining in April. In the Pre-Roll category, Lime held steady at ranks 9 and 10, indicating a competitive presence, although it did experience a minor drop from February to March. The brand's absence from the top 30 in the Concentrates category in recent months could be seen as a gap in their market penetration, highlighting potential areas for growth or reallocation of resources.
While Lime's performance in California shows resilience in certain categories, the lack of ranking in Concentrates suggests a challenge in expanding their market share beyond their core strengths. The brand's ability to maintain its position in the Beverage and Pre-Roll categories, despite the competitive landscape, is noteworthy and highlights their strategic focus. However, the absence of a top 30 ranking in Concentrates since January may point to either a strategic decision to prioritize other categories or a need to innovate and capture consumer interest in this segment. As Lime continues to navigate the complexities of the cannabis market, their performance across different categories and states will be crucial in shaping their overall brand trajectory.
Competitive Landscape
In the competitive landscape of the California pre-roll category, Lime has maintained a consistent rank, holding the 9th position in January and February 2025, before slightly dropping to 10th in March and April 2025. This stability in ranking is noteworthy given the dynamic shifts observed among its competitors. For instance, Sluggers Hit consistently outperformed Lime, maintaining a higher rank of 7th in January and February, and 9th in March and April. Meanwhile, Pacific Stone has shown strong performance, consistently ranking above Lime, with a peak at 7th in March. Despite these competitive pressures, Lime's sales have shown a steady upward trend, indicating a resilient market presence. The brand's ability to maintain its position amidst the rise of Quickies Prerolls, which climbed from 17th in January to 11th by March, highlights Lime's robust brand loyalty and market strategy in California's pre-roll segment.
Notable Products
In April 2025, the Hybrid Blend Pre-Roll (1g) maintained its top position as Lime's best-selling product, with sales reaching 4063 units. The Premium Sativa Pre-Roll (1g) saw a significant rise in popularity, climbing to the second spot from fifth place in March. The Indica Blend Pre-Roll (1g) dropped slightly to third place, continuing its consistent performance in the top three. Notably, the Lil' Limes - Blue Dream Diamond & Hash Infused Pre-Roll 5-Pack (3g) debuted in the rankings at fourth place, indicating strong market entry. Meanwhile, the Lil Limes - Pineapple Express Live Resin Hash Infused Pre-Roll 5-Pack (3g) also entered the top five, securing the fifth position.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
