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Sep-2025
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Overview
Market Insights Snapshot
Sluggers Hit has shown varying performance across different states and product categories. In Arizona, the brand has maintained a strong presence in the Pre-Roll category, consistently ranking within the top 11 over the past four months. However, their performance in Vapor Pens has been less stable, with rankings fluctuating and even dropping out of the top 30 in July. This inconsistency in the Vapor Pens category highlights a potential area for growth or reevaluation. Meanwhile, in California, Sluggers Hit's Pre-Roll products have consistently performed well, maintaining a top 7 position, although there was a slight dip in September. The Vapor Pens category in California saw a promising rise in August, reaching the 22nd position, but this was not sustained in September, indicating a need for strategic adjustments.
In Massachusetts, Sluggers Hit has struggled to break into the top 30 for Pre-Roll products, with rankings hovering around the 47th position. This suggests a challenging market environment or competition that the brand needs to navigate effectively. Additionally, Sluggers Hit's Concentrates in California have not yet made it into the top 30, indicating a potential opportunity for growth if the brand can enhance its market presence or product offerings in this category. Overall, while Sluggers Hit shows strong performance in certain states and categories, there is room for improvement and strategic focus to enhance their market positioning across the board.
Competitive Landscape
In the competitive landscape of the Pre-Roll category in California, Sluggers Hit has experienced notable fluctuations in its market position from June to September 2025. Initially ranked 6th in June, Sluggers Hit climbed to 5th place in July and August, before dropping to 7th in September. This shift indicates a dynamic market environment where brands like Claybourne Co. and CannaBiotix (CBX) have shown resilience and growth. CannaBiotix (CBX) notably improved its rank from 7th to 5th, surpassing Sluggers Hit by September, while Claybourne Co. maintained a consistent presence in the top 6. Meanwhile, Pure Beauty and Pacific Stone have remained stable at 8th and 9th positions, respectively. These dynamics suggest that while Sluggers Hit has shown strong sales performance, the competitive pressure from other brands necessitates strategic adjustments to regain and maintain a higher rank in this vibrant market.
Notable Products
In September 2025, the top-performing product from Sluggers Hit was the Euphoria Infused Pre-Roll 5-Pack (3.5g) in the Pre-Roll category, climbing to the number one rank with sales of 2988. The Euphoria Infused Pre-Roll (1.5g) debuted strongly in the second position. The Temptation Infused Pre-Roll 5-Pack (3.5g) secured the third spot, showing a consistent presence since July. The Sluggers x Gas House - Pluto Infused Pre-Roll 5-Pack (3.5g) entered the rankings in fourth place. The Mysterio Infused Pre-Roll 5-Pack (3.5g) slipped to fifth, having previously held fourth place in August.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
