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Apr-2025
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Overview
Market Insights Snapshot
Quiet Kings has demonstrated a notable upward trajectory in the California market, particularly within the Flower category. Starting the year outside the top 30, they climbed to rank 15 by April 2025. This consistent improvement is indicative of their growing popularity and market penetration in the Flower category. The brand's sales figures reflect this positive trend, with an impressive increase from approximately $650,433 in January to $1,461,820 by April. This suggests that Quiet Kings is effectively capitalizing on consumer preferences and possibly expanding its distribution network or product offerings to gain a stronger foothold in the competitive California market.
In contrast, Quiet Kings' performance in the Pre-Roll category in California has been less remarkable, although not without progress. While they started the year at rank 72, they managed to break into the top 34 by March, maintaining a similar position in April. Despite the less dramatic rise compared to the Flower category, this movement into the top 30 is a positive sign of gradual improvement. However, the slight dip in rank from March to April could be an area of concern, suggesting potential challenges in sustaining growth or increased competition. The sales figures for Pre-Rolls remained relatively stable between March and April, indicating a need for strategic adjustments to continue climbing the ranks.
Competitive Landscape
In the competitive landscape of the California flower category, Quiet Kings has demonstrated a remarkable upward trajectory in recent months. Starting from a rank of 35 in January 2025, Quiet Kings ascended to the 15th position by April 2025, showcasing a significant improvement in market presence. This upward movement is particularly notable when compared to competitors like Glass House Farms (CA) and Dime Bag (CA), which maintained relatively stable ranks around the 12th and 13th positions, respectively, during the same period. Additionally, Delighted also made strides from 27th to 16th, indicating a competitive push in the market. However, Quiet Kings' rapid climb suggests a strategic advantage, potentially driven by effective marketing or product differentiation, as it surpassed Coastal Sun Cannabis, which fluctuated around the 17th position. These dynamics highlight Quiet Kings' potential to further capitalize on its growth momentum and possibly challenge higher-ranked brands in the near future.
Notable Products
In April 2025, Quiet Kings' top-performing product was Lemon Zest Pre-Roll (1g) in the Pre-Roll category, maintaining its number one rank from March and achieving sales of 6,274 units. Jet Fuel Gelato Pre-Roll (1g) climbed to the second position with a notable sales increase, moving up from fourth place the previous month. Kali Mist Pre-Roll (1g) debuted in the rankings at third place, indicating a strong market entrance. Gary Payton Pre-Roll (1g) experienced a slight decline, dropping from second to fourth place. Blueberry Muffin Pre-Roll (1g) entered the rankings at fifth place, rounding out the list of top products for April.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
