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Jul-2025
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Overview
Market Insights Snapshot
Quiet Kings has shown a notable trajectory in the California market, particularly within the Flower category. Over the span from April to July 2025, Quiet Kings improved its ranking from 15th to 11th, indicating a strong upward trend. This performance is matched by a significant increase in sales, with a jump from approximately $1.29 million in April to over $1.89 million in July. Such growth suggests a strengthening presence in the competitive California market, pointing to effective strategies in capturing consumer interest and potentially expanding their market share.
In contrast, the Pre-Roll category presents a different picture for Quiet Kings in California. Starting outside the top 30 in April, the brand made its way to the 24th position by July. This movement, while positive, indicates that Quiet Kings is still finding its footing in this category compared to its performance in Flower. The increase in sales from $262,264 to $523,697 over the same period highlights a growing consumer interest, but the brand's lower ranking suggests there is room for improvement and opportunities for growth within the Pre-Roll space.
Competitive Landscape
In the competitive landscape of the California flower category, Quiet Kings has demonstrated a notable upward trajectory in its rankings and sales over the past few months. Starting from a rank of 15 in April 2025, Quiet Kings climbed to 11 by July 2025, showcasing a significant improvement. This upward movement is accompanied by a steady increase in sales, reflecting a growing consumer preference for the brand. In contrast, Oakfruitland, which began at rank 7 in April, experienced a decline to rank 12 by July, indicating potential challenges in maintaining its market position. Meanwhile, UpNorth Humboldt and Fig Farms have maintained relatively stable positions within the top 10, suggesting consistent performance. The competitive dynamics highlight Quiet Kings' potential to further ascend in rankings if the current trend continues, making it a brand to watch in the California flower market.
Notable Products
In July 2025, Quiet Kings' top-performing product was Lemon Zest Pre-Roll (1g) in the Pre-Roll category, maintaining its first-place ranking from June with sales of 9,628 units. Jet Fuel Gelato Pre-Roll (1g) rose to second place, improving from its consistent third-place position in the previous months. Garlatti Pre-Roll (1g) climbed to third place, showing a notable improvement from fifth in June. Kush Berry Pre-Roll (1g) saw a decline, dropping to fourth place after being the top product in May. Wedding Driver Pre-Roll (1g) made its debut in fifth place, indicating a strong entry into the market.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
