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Aug-2025
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Overview
Market Insights Snapshot
In the Oregon market, Red Eye Extracts (OR) has shown notable fluctuations in the Concentrates category over the summer months of 2025. The brand maintained a strong position in May and June, consistently ranking at 2nd place. However, there was a significant dip in July, where they fell to the 10th spot. This drop was short-lived, as August saw a recovery to the 5th position. Such movements suggest that while the brand faced challenges, they were able to regain some ground, indicating resilience and potential strategic adjustments to maintain their market presence.
Despite the fluctuations in ranking, the sales figures tell a more nuanced story. While there was a noticeable decline in sales from May to July, with the lowest point being July, August sales rebounded to levels comparable to June. This recovery in sales aligns with their improved ranking, suggesting that Red Eye Extracts (OR) has managed to stabilize and potentially strengthen their market strategy in Oregon. However, the absence of top 30 rankings in other states or categories indicates that their influence might be more regionally concentrated, presenting both a challenge and an opportunity for expansion beyond their current stronghold.
Competitive Landscape
In the Oregon concentrates market, Red Eye Extracts (OR) has experienced notable fluctuations in its ranking over recent months, which could impact its sales trajectory and competitive positioning. Initially holding a strong position at rank 2 in both May and June 2025, Red Eye Extracts (OR) saw a significant drop to rank 10 in July before recovering slightly to rank 5 in August. This volatility contrasts with the steadier performance of competitors like Oregrown, which rebounded from a dip to rank 13 in June to secure the 3rd position by August, and Verdant Leaf Farms, which consistently maintained a top 4 position throughout the period. The fluctuations in Red Eye Extracts (OR)'s rank could be attributed to the competitive pressures from these brands, as well as Buddies and Bobsled Extracts, both of which showed resilience and upward trends in sales. For Red Eye Extracts (OR), maintaining a competitive edge will likely require strategic adjustments to regain and sustain a higher rank in this dynamic market.
Notable Products
In August 2025, the top-performing product for Red Eye Extracts (OR) was Banana Punch Cured Resin (1g) in the Concentrates category, achieving the number one rank with sales of 869 units. Following closely was Tropical Zangria Cured Resin (1g) in second place, while Cherry Payton Cured Resin (1g) secured the third position. Grape Biscotti Pancakes Wax (1g) and Grape Biscotti Pancakes Cured Resin (1g) rounded out the top five, ranking fourth and fifth, respectively. This marked a significant debut for these products, as they were not ranked in the previous months of May, June, or July 2025. The strong performance of these concentrates highlights a growing consumer preference for resin products from Red Eye Extracts (OR) during this period.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
