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Nov-2025
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Overview
Market Insights Snapshot
Red Eye Extracts (OR) has shown a consistent performance in the Concentrates category within the Oregon market. Over the past few months, the brand maintained a strong hold on the number two position from August to October 2025, before experiencing a slight dip to the third position in November. This minor drop in ranking suggests a competitive market environment, yet Red Eye Extracts remains a formidable player. Despite the shift in rank, the brand has demonstrated resilience with its sales figures reflecting a steady trend, hovering around the $380,000 mark in recent months.
Interestingly, Red Eye Extracts (OR) does not appear in the top 30 brands for any other state or category, indicating a highly focused market strategy centered on Oregon and the Concentrates category. This specialization could be seen as both a strength and a limitation, as it allows for deep market penetration in a specific niche while potentially missing out on broader market opportunities. The absence from other rankings outside of Oregon highlights the brand's concentrated efforts in a single market, which may suggest future expansion potential or a strategic decision to dominate locally before considering broader moves.
Competitive Landscape
In the Oregon concentrates market, Altered Alchemy consistently holds the top position, showcasing robust sales figures that significantly outpace its competitors, including Red Eye Extracts (OR). Red Eye Extracts (OR) maintained a strong second place from August to October 2025, but experienced a slight dip to third place in November 2025, indicating a potential challenge in sustaining its rank amidst increasing competition. Meanwhile, Oregrown improved its position from third to second place in November 2025, reflecting a notable upward trend in sales. Bobsled Extracts consistently held the fourth position, while White Label Extracts (OR) fluctuated between fifth and sixth place, indicating a more volatile market presence. These dynamics suggest that while Red Eye Extracts (OR) remains a strong player, it faces increasing pressure from both established and emerging brands, highlighting the importance of strategic adjustments to maintain and enhance its market position.
Notable Products
In November 2025, Red Eye Extracts (OR) saw Slurricane Cookie Cured Resin (1g) take the top spot among their products, with sales reaching 1834 units. Party Diesel Cured Resin (1g) followed closely as the second-best performer, while Mental Bloom Cured Resin (1g) secured the third position. Notably, Trainwreck x Purple Trainwreck Cured Resin (2g) dropped from its previous first-place ranking in October to fourth place in November. Oreoz x Cookies And Cream Cured Resin (1g) rounded out the top five, maintaining a steady presence despite its lower rank. This shift in rankings suggests a dynamic change in consumer preferences, with Slurricane Cookie Cured Resin (1g) emerging as a new favorite.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
