Market Insights Snapshot
Entourage Cannabis / CBDiscovery has been showing an interesting performance across different states and categories. In the Vapor Pens category in Nevada, the brand saw a slight improvement in rankings from 86 in September to 75 in October 2023. However, this progress seemed to have slowed down as the ranking moved to 77 in November. It's important to note that the brand did not make it to the top 20 in these months, indicating room for growth in this market.
On the other hand, the brand's performance in Oregon tells a different story. In the Concentrates category, the brand consistently stayed in the top 10 from August to October, although there was a slight drop to the 11th position in November. The Pre-Roll category also saw steady performance with the brand maintaining its place in the top 10, and even moving up to the 5th position in November. Notably, in the Vapor Pens category, Entourage Cannabis / CBDiscovery held an impressive 2nd position consistently from August to November. This suggests a strong presence and popularity of the brand in the Oregon market.
In the Vapor Pens category in Oregon, Entourage Cannabis / CBDiscovery has maintained a consistent second rank in the months of August through November 2023. This is indicative of the brand's strong market presence and consumer preference. However, it's worth noting that Buddies, the top-ranked brand, consistently outperforms Entourage Cannabis / CBDiscovery in terms of sales, suggesting a higher market share. On the other hand, Select and White Label Extracts, ranked third and fourth respectively, trail behind Entourage Cannabis / CBDiscovery, indicating that the brand has a solid footing in the market. The consistent ranking of these brands suggests a stable competitive landscape in the Vapor Pens category in Oregon.
In November 2023, Entourage Cannabis / CBDiscovery saw a surge in the sales of several products. The top performer was the 'Super Boof Live Resin Cartridge (1g)' in the Vapor Pens category, with a staggering 2455 units sold. Following closely was the 'Paytons Petrol Live Resin Cartridge (1g)', also in the Vapor Pens category, which secured the second rank. The 'Medicine Woman Live Resin Cartridge (1g)' and 'Jelly Breath Live Resin Cartridge (1g)', both from the same category, were the third and fourth best-selling products respectively. The 'Dog Cookies x Alien Cookies Infused Pre-Roll (1.5g)' from the Pre-Roll category rounded out the top five, indicating a diverse interest among consumers.