.svg){kind=small}
Aug-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Entourage Cannabis / CBDiscovery has demonstrated a notable presence in the Oregon market, particularly in the Vapor Pens category where they have consistently maintained the top ranking from May through August 2025. This consistent performance highlights their dominance and possibly a strong consumer preference in this category. In the Concentrates category, however, there has been a slight decline in their ranking from 5th in May and June to 8th by August, suggesting increased competition or shifting consumer preferences. This decline may warrant attention to ensure they can maintain or improve their position in the coming months.
In the Pre-Roll category, Entourage Cannabis / CBDiscovery has shown some positive movement, improving from a 15th place ranking in June to 11th by August. This upward trend could indicate effective marketing strategies or product improvements that are resonating well with consumers. Despite the fluctuations in rankings across categories, the brand's ability to remain within the top 15 in Pre-Rolls and top 10 in Concentrates in Oregon reflects a solid market presence. However, the absence of their ranking in other states or provinces suggests there may be opportunities for expansion or increased market penetration outside of Oregon.
Competitive Landscape
In the Oregon Vapor Pens category, Entourage Cannabis / CBDiscovery has consistently maintained its top position from May to August 2025, showcasing its dominance in the market. Despite a slight fluctuation in sales figures, Entourage Cannabis / CBDiscovery has managed to stay ahead of its competitors. Buddies, which consistently ranks second, has shown a steady increase in sales, yet it remains significantly behind Entourage Cannabis / CBDiscovery in terms of market share. Meanwhile, FRESHY has made notable strides, climbing from the fifth position in May and June to third in July and August, indicating a potential threat if this upward trend continues. The consistent top ranking of Entourage Cannabis / CBDiscovery highlights its strong brand presence and customer loyalty in Oregon's Vapor Pens market, but the rising competition suggests a need for strategic initiatives to maintain its leading position.
Notable Products
In August 2025, the top-performing product for Entourage Cannabis / CBDiscovery was the Cereal Milk Cured Resin Cartridge in the Vapor Pens category, securing the number one rank with sales of 1893 units. Following closely, the Berry Bliss Live Resin Cartridge also in the Vapor Pens category, achieved the second rank. The Super Boof Truly Live Resin Cartridge took the third spot, maintaining a strong presence in the Vapor Pens category. The Quantum Fields x Monsoon Party Infused Pre-Roll was the highest-ranking product outside of vapor pens, coming in fourth. Notably, these products saw a significant rise in rankings from previous months, indicating a growing consumer preference for these specific items.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
