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Sep-2025
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Overview
Market Insights Snapshot
Riggs Family Farms has shown a noticeable shift in its performance across various categories and states. In the Arizona market, the brand has experienced a decline in its Flower category rankings, dropping from 4th place in June 2025 to 12th place by September 2025. This downward trend is mirrored by a consistent decrease in sales over the same period, indicating potential challenges in maintaining its market position. Despite this, Riggs Family Farms has managed to stay within the top 30 brands in the Flower category, which suggests that while they are facing competitive pressures, they still hold a significant market presence.
Conversely, the Pre-Roll category in Arizona tells a different story for Riggs Family Farms, where the brand has not breached the top 30 rankings, peaking at 47th place in August 2025 before dropping to 55th in September 2025. This lack of top-tier ranking could be seen as a setback, indicating that the brand might be struggling to gain traction in this segment. The sales figures for Pre-Rolls also reflect this struggle, showing a decline from June to September 2025. These insights suggest that while Riggs Family Farms maintains a foothold in the Flower category, there may be strategic opportunities or adjustments needed to enhance their performance in the Pre-Roll market.
Competitive Landscape
In the competitive landscape of the Arizona flower market, Riggs Family Farms has experienced notable fluctuations in its rank over the past few months, indicating a dynamic competitive environment. In June 2025, Riggs Family Farms was ranked 4th, showcasing a strong market presence. However, by July, its rank dropped to 9th, and it continued to decline to 12th in both August and September. This downward trend in rank coincides with a decrease in sales, suggesting potential challenges in maintaining market share. In contrast, Connected Cannabis Co. maintained a relatively stable position, hovering around the 10th rank, while Grassroots saw a significant improvement from 17th in August to 10th in September, indicating a recovery in sales. Additionally, Cheech & Chong's showed a similar upward trend, moving from 18th to 11th over the same period. Meanwhile, Fenix experienced a dramatic drop from 4th in August to 14th in September, which might have created an opportunity for Riggs Family Farms to stabilize its position. These shifts highlight the competitive pressures Riggs Family Farms faces and underscore the importance of strategic adjustments to regain its earlier market standing.
Notable Products
In September 2025, the top-performing product for Riggs Family Farms was Animal Cookies (14g) in the Flower category, securing the number one rank with sales of 1363 units. Following closely in the Pre-Roll category, Gary Payton Pre-Roll (1g) rose to the second position, showing a slight improvement from its previous third place in August. Rainbow Pre-Roll (1g) maintained a strong presence, climbing from fifth to third place. Ice Cream RTZ Pre-Roll (1g) held steady at fourth position, indicating consistent sales performance. Notably, Animal Tsunami (14g) entered the top five for the first time, marking a significant debut in September.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
