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Jul-2025
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Overview
Market Insights Snapshot
Rogue Botanicals has shown a dynamic performance in the Pre-Roll category within the province of Saskatchewan. In April 2025, the brand was ranked 11th, and it made a notable leap to the 8th position in May and maintained this rank through June. However, in July, Rogue Botanicals experienced a slight setback, dropping back to the 12th position. Despite this fluctuation in rank, the brand's sales figures underscore a robust trajectory, with a significant increase from April to June, before a slight decline in July. This indicates a strong market presence, although the drop in July suggests potential challenges or heightened competition in the region.
Rogue Botanicals' absence from the top 30 rankings in other states or categories could be interpreted as a gap in their market penetration or a strategic focus on specific regions or product lines. The brand's ability to climb into and maintain a top 10 position in a competitive category like Pre-Roll in Saskatchewan is commendable and suggests a successful product-market fit in that area. However, the drop in rank in July might call for a reassessment of market strategies or product offerings to sustain its competitive edge. Observing how Rogue Botanicals adapts to these dynamics in the coming months will be essential for understanding its long-term growth and stability in the cannabis market.
Competitive Landscape
In the competitive landscape of the Pre-Roll category in Saskatchewan, Rogue Botanicals has experienced notable fluctuations in its rank and sales over recent months. Starting from April 2025, Rogue Botanicals was positioned at 11th place, but it climbed to 8th in May and June, showcasing a significant improvement in its market presence. However, by July, it slipped to 12th place, indicating a need for strategic adjustments to maintain its competitive edge. During this period, Space Race Cannabis consistently outperformed Rogue Botanicals, maintaining higher ranks and sales figures, particularly peaking in June. Meanwhile, MTL Cannabis showed resilience by maintaining a steady position around the 10th rank, with a notable sales surge in June and July. Thumbs Up Brand and Encore Supply Co also presented competition, with Thumbs Up Brand achieving a higher rank in May, although both experienced a decline in July. These dynamics suggest that while Rogue Botanicals has shown potential for growth, the brand must innovate and adapt to the competitive pressures from these brands to sustain and enhance its market position.
Notable Products
In July 2025, Rogue Botanicals' top-performing product was the Cambodian Pre-Roll 4-Pack (2g) in the Pre-Roll category, maintaining its position as the number one ranked product for the fourth consecutive month. This product achieved a notable sales figure of 9,219 units, reflecting a slight decrease from June's peak sales. The consistent ranking highlights the product's strong market presence and consumer demand. Compared to previous months, the Cambodian Pre-Roll 4-Pack has shown remarkable stability in its top ranking, despite fluctuations in sales volume. This consistency indicates continued consumer preference and effective marketing strategies by Rogue Botanicals.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
