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Sep-2025
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Overview
Market Insights Snapshot
Roilty Concentrates has shown a varied performance across different provinces and product categories over the past few months. In Alberta, their ranking in the Concentrates category has seen a decline from 3rd in June to 6th by September. This downward trend is accompanied by a decrease in sales figures, indicating a potential challenge in maintaining market share. Meanwhile, their presence in the Vapor Pens category in Alberta has not been as strong, with rankings slipping from 39th to 60th, suggesting that this category might require strategic reevaluation. In contrast, Ontario shows a relatively stable performance in Concentrates, maintaining a position within the top 20, although there is a similar downward trend in rankings from 11th to 17th over the same period.
In Saskatchewan, Roilty Concentrates began with a strong 3rd place in June in the Concentrates category but has experienced a significant drop to 18th by September. This indicates a substantial shift in market dynamics or consumer preferences that might need addressing. Interestingly, in the Vapor Pens category in Ontario, Roilty Concentrates saw a brief surge in rankings to 47th in August, before falling back to 69th in September, highlighting volatility in consumer interest or competitive pressures. The absence of top 30 rankings in some months across these categories and regions could signal areas for potential focus and improvement for Roilty Concentrates.
Competitive Landscape
In the Alberta concentrates market, Roilty Concentrates has experienced notable fluctuations in its competitive positioning from June to September 2025. Initially holding a strong third place in June and July, Roilty saw a decline to fourth in August and further to sixth by September. This downward trend in rank aligns with a decrease in sales over the same period. Meanwhile, competitors such as Lord Jones have shown impressive upward mobility, climbing from 18th in June to a consistent 5th place by August and September, indicating a significant increase in market presence. Similarly, GORILLA GARDEN CRAFT CANNABIS & EXTRACTS made a remarkable leap from 15th in June to 4th in September, surpassing Roilty. These shifts suggest a competitive landscape where Roilty must strategize to regain its earlier momentum and counter the rising influence of these brands.
Notable Products
In September 2025, White Knight Sugar Wax (1g) reclaimed its top position in the Roilty Concentrates lineup, achieving the number one rank despite a sales figure of 1581. Pink Princess Sugar Wax (1g) made a notable debut at rank two, with significant sales contributing to its strong entry. Henry the Grape Ape Distillate Cartridge (1g) dropped from its previous top rank in August to third place in September, indicating a shift in consumer preference. Kings Kush Live Resin (1g) entered the rankings at fourth place, showing promising sales performance. Meanwhile, Queen Bee Kush Sugar Wax (1g) maintained its consistent position at rank five, showing stable sales over the months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
