.svg){kind=small}
Apr-2024
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
In the concentrates category, Roilty Concentrates has shown a consistent and strong performance in Alberta and Saskatchewan, maintaining the 2nd position across the first four months of 2024, with a notable rise to the top position in Saskatchewan by April. This upward trend is indicative of a growing preference for their concentrates in these provinces. However, in Ontario, there's a slight decline, moving from the 5th to the 8th rank from January to April 2024, which may suggest a need for strategic adjustments to regain market share. The sales in Alberta for January 2024 were reported at 305,081.0, highlighting a significant market presence but showing a gradual decrease in the following months, which could be a point of concern or a seasonal adjustment.
Looking at the vapor pens category, Roilty Concentrates faces more variability. In Alberta, their ranking fluctuated outside the top 30 at times, indicating a highly competitive category with room for improvement. Despite this, there was a positive movement from 33rd to 28th position from February to April 2024, suggesting some recovery. In Ontario, the brand struggled to break into the top 30 consistently, with rankings hovering around the mid to late 30s, yet showing a slight improvement in market position over the months. Saskatchewan presents a mixed picture; initially ranked 9th in January, it saw a peak at 8th, followed by a slight drop to 10th by April. This fluctuation underscores the competitive nature of the vapor pens market and suggests that while Roilty Concentrates has a foothold, there's ample scope for growth and improvement.
Competitive Landscape
In the competitive landscape of the concentrates category in Alberta, Roilty Concentrates has maintained a consistent second rank over the observed months, showcasing a strong position in the market. However, it's notable that Endgame, the leading brand, has significantly higher sales, indicating a substantial gap that Roilty Concentrates needs to bridge. While Roilty's sales have shown a slight decline from January to April 2024, Endgame has expanded its lead, particularly in March and April, with sales peaking considerably higher than Roilty's. On the other hand, BoxHot and Astro Lab are trailing behind, with BoxHot experiencing a fluctuation in rank but ultimately falling to fourth place by April, and Astro Lab making a notable jump to third, surpassing BoxHot. This dynamic suggests a fiercely competitive environment where brands are closely contending for market share, but Roilty Concentrates has managed to secure a stable position despite the aggressive competition and the towering presence of Endgame.
Notable Products
In April 2024, Roilty Concentrates saw Henry the Grape Ape Distillate Cartridge (1g) leading its sales with an impressive figure of 3485 units, maintaining its top position from the previous month. Following closely was Hawaiian Thunder Queen Distillate Cartridge (1g) in the Vapor Pens category, which climbed to the second rank from its third position in March. Purple Dream Sugar Wax (1g) from the Concentrates category secured the third spot, showing a slight drop from its second rank in March, indicating a strong preference for vapor pen products over concentrates among consumers. The Pink Princess & Roil Lemon Haze Shatter 2-Pack (1g) also from Concentrates, held its ground at fourth, improving from its fifth position in March, highlighting a consistent demand for shatter products. Notably, Roil Wedding Shatter (1g) made its debut in the rankings at fifth position, suggesting a growing interest in new concentrate offerings from Roilty Concentrates.
Top Selling Cannabis Brands
