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Aug-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In August 2026, Roilty Concentrates derived 61.99% share from Concentrates with year-over-year at -81.42% and month-over-month at -6.85%, while Vapor Pens held 21.35% share with year-over-year at -86.39% and month-over-month at 11.57%. Pre-Roll expanded to 16.66% share with year-over-year at 74.98% and month-over-month at 653.37%, and the brand’s average price declined 7.78% year-over-year alongside a Concentrates average price of 27.40. The pattern implies a pivot away from shrinking core Concentrates toward a fast-accelerating Pre-Roll mix, with Vapor Pens stabilizing sequentially but still deeply negative year-over-year.
The mix shift suggests Roilty Concentrates is repositioning toward a value-access point and broader usage occasions: the surge in Pre-Roll share to 16.66% alongside a 653.37% month-over-month gain and a 7.78% year-over-year price decrease indicates elasticity-led trial, while Concentrates’ -81.42% year-over-year and -6.85% month-over-month trends keep the brand anchored to a smaller core. In Alberta Concentrates the brand ranked 28, and with overall brand sales down 80.00% year-over-year and 86.41% over 24 months, the thesis is that near-term differentiation will rely on sustaining Pre-Roll momentum while preventing further Concentrates rank erosion.
Competitive Landscape
Roilty Concentrates sits at rank #28 in AB Concentrates in August 2026, down 21 positions year over year from #7, and flat versus three months ago at #28, indicating stalled momentum while the category reordered around faster risers. At the top end, BoxHot held #1 with a 2.6% YoY sales decline, while Sticky Greens jumped 44 spots year over year to #5 with a 1,486.7% sales increase, a directional contrast that leaves mid-pack brands squeezed; meanwhile, Roilty Concentrates trails its historical peak of #4 from July 2025 by 24 ranks, and lags peers like Dab Bods holding #3 alongside a 69.5% YoY sales gain—together implying that without a category share recapture, Roilty Concentrates’ trajectory points to entrenchment in the lower third rather than a return to top-10.
Notable Products
Catacomb Kush Diamond Infused Pre-Roll 5-Pack (2.5g) posted the headline move in August 2026 with a +653% month-over-month surge to rank 2, while Reserve - Grape Galena Live Resin (1g) fell -46% to rank 4. Henry the Grape Ape Distillate Cartridge (1g) rose +33% to rank 1, outpacing Roil Wedding Shatter (1g) which jumped +75% to rank 7 but remained outside the top 5. Four of the top ten are Concentrates SKUs, yet two of those declined more than -30% as Legendary Larry Shatter (1g) slid -38% to rank 6 and Super Lemon Haze Shatter (1g) dipped -7% to rank 5, indicating volatility within the core form factor. The pattern implies a pivot toward diversified formats with Pre-Rolls and a leading Vapor Pen absorbing demand as several legacy Concentrates cycle down, suggesting resource reallocation toward faster-moving formats.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
