Market Insights Snapshot
In Nevada, Sacred Herb Medicinals has been experiencing a downward trend in the Pre-Roll category. The brand, which was not among the top 20 in July 2023, made an entry at rank 49 in August, only to slip further to rank 76 in September. The lack of a ranking for October suggests that they were not able to maintain a position in the top 20 brands for that month. This movement indicates a need for the brand to reevaluate their strategy in this category within the Nevada market.
On a more positive note, Sacred Herb Medicinals has maintained a steady presence in the Topical category in Oregon. The brand held the 6th position in July 2023, and, despite a slight dip to 8th place in August and September, they remained within the top 10 brands through October. This consistency demonstrates the brand's strong performance and consumer preference for their topical products within the Oregon market. However, it's worth noting that there was a slight decrease in sales from July to October, indicating potential room for growth.
In the Oregon Topical category, Sacred Herb Medicinals has seen a slight decrease in rank from July to October 2023, moving from 6th to 9th place. This shift in position is mirrored by a similar trend in sales. Notably, Peak Extracts has consistently ranked above Sacred Herb Medicinals, although their rank also dropped slightly in October. On the other hand, Luminous Botanicals has seen a rise in rank, surpassing both Sacred Herb Medicinals and Peak Extracts in October. Interestingly, Buddies and Doctor Terpene have shown significant improvement, with Doctor Terpene moving up from not being in the top 20 in July to 11th place in October. This competitive landscape suggests that while Sacred Herb Medicinals maintains a strong position, there are emerging competitors to watch.
In October 2023, Sacred Herb Medicinals' top-performing product was the CBD Lavender Anti-inflammatory Lip Balm (0.169oz), which climbed to the number one spot with 32 units sold. The Extra Strength Painstick (0.9mg CBD, 0.5mg THC) maintained its top position from July, tying for first place. The CBD/THC 1:1 Extra Strength Lotion (88.14mg CBD, 102.83mg THC, 4oz) improved its ranking, moving up from fourth place in July to second place in October. The CBD Mini Pain Stick (70.38mg CBD, 14.45mg THC, 0.59oz) and the THC Anti-inflammatory Lotion (49mg THC, 2oz) both held the third position in October, despite varying rankings in previous months. This analysis shows a dynamic sales performance across Sacred Herb Medicinals' topical product line.