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Dec-2024
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Overview
Market Insights Snapshot
In the state of Nevada, INDO has shown a strong and consistent performance in the Capsules category, maintaining the top ranking in both September and October 2024, before slightly dropping to second place in November and December. This indicates a strong market presence and consumer preference for their products in this category. However, the Pre-Roll category presents a different picture, where INDO failed to make it into the top 30 for most months, except for a brief appearance at rank 59 in October 2024. This suggests potential challenges in this category, possibly due to competition or market dynamics. The Vapor Pens category has seen an upward trend, with INDO climbing from 15th in September to 10th by December, reflecting a positive reception and increasing demand for their vapor products.
In contrast, in Washington, INDO's presence appears to be more limited. The brand only made it into the top rankings for Flower in September 2024, coming in at 87th place, and did not appear in subsequent months. This could indicate a need for strategic adjustments or enhanced marketing efforts to strengthen their foothold in the Washington market. Overall, INDO's performance across different states and categories highlights both strengths and areas for potential growth, particularly in expanding their reach in less penetrated markets and categories.
Competitive Landscape
In the competitive landscape of vapor pens in Nevada, INDO has shown a promising upward trajectory in its rankings from September to December 2024. Starting at rank 15 in September, INDO climbed to rank 10 by December, indicating a steady improvement in market presence. This upward trend is particularly significant when compared to competitors like Cannavative and High Heads, both of which experienced fluctuations in their rankings. For instance, Cannavative dropped from rank 7 in October to 9 in December, while High Heads fell from rank 7 in November to 12 in December. Meanwhile, City Trees maintained a strong performance, peaking at rank 5 in October but slightly declining to rank 8 by December. Despite these competitive pressures, INDO's consistent rise in rank suggests effective strategies in capturing market share, likely driven by increased sales momentum and consumer preference in the Nevada vapor pen category.
Notable Products
In December 2024, the Gelato Distillate Disposable (0.9g) emerged as the top-performing product for INDO, climbing from its previous third position in November to take the number one spot, with notable sales of 1592 units. The CBD/CBN/THC 4:4:1 Jungle Stick IndoBalm (400mg CBD, 400mg CBN, 100mg THC) maintained a strong presence, though it slipped slightly from its consistent first-place rank in previous months to second place. Acapulco Gold Distillate Disposable (0.9g) saw a slight drop, moving from second in November to third in December. Blueberry Punch Distillate Disposable (0.9g) held steady in fourth place, maintaining its rank from the previous month. Indopuff - God's Gift Distillate Disposable (0.9g) re-entered the rankings at fifth place, after being unranked in September and November, showing a resurgence in popularity.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
