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Oct-2025
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Overview
Market Insights Snapshot
Slusheez has shown a varied performance across different states and categories, with notable fluctuations in their rankings. In the Vapor Pens category within Washington, Slusheez has experienced a slight decline followed by a recovery in their rankings. Specifically, the brand moved from the 16th position in July 2025 to the 21st in September, before climbing back to 18th in October. This movement indicates a potential stabilization after a brief downturn. However, the absence of Slusheez from the top 30 in other states or categories suggests a limited market penetration outside of Washington, which could be a point of concern for the brand's overall growth strategy.
In terms of sales, Slusheez's performance in Washington's Vapor Pens category reflects some interesting trends. Despite the ranking fluctuations, their sales figures show a rebound in October 2025, reaching $315,332 after a dip in September. This recovery in sales aligns with their improved ranking, suggesting a positive correlation between market position and revenue generation. The brand's ability to bounce back in both sales and rankings within this specific market could imply effective local marketing strategies or product adjustments that resonated well with consumers. However, the lack of presence in other markets might indicate a need for Slusheez to diversify their reach and strengthen their brand visibility across more regions.
Competitive Landscape
In the competitive landscape of vapor pens in Washington, Slusheez has experienced fluctuations in its ranking, indicating a dynamic market presence. From July to October 2025, Slusheez's rank shifted from 16th to 18th, with a notable dip to 21st in September. This fluctuation is reflective of the competitive pressures from brands like Oleum Extracts (Oleum Labs), which improved its rank from 19th in July to 14th in September, before settling at 17th in October. Despite this, Slusheez managed to outperform Forbidden Farms and Bodhi High, both of which struggled to maintain a consistent top 20 presence. Regulator consistently held a higher rank, indicating a strong market position. Slusheez's sales trajectory, although lower than some competitors, shows resilience with a rebound in October, suggesting potential for future growth amidst a competitive environment.
Notable Products
In October 2025, Watermelon Wave Distillate Disposable (1g) maintained its top position in the Vapor Pens category for Slusheez, achieving sales of 1826 units. Grape Soda Distillate Disposable (1g) climbed to the second spot, showing a notable recovery from its fifth position in August. Tigers Blood Distillate Disposable (1g) consistently held the third rank, demonstrating stability in the rankings despite a dip in sales during September. Mango Punch Distillate Disposable (1g) experienced a slight drop, moving from second place in August to fourth in October. Peach Ringz Distillate Disposable (1g) remained steady, consistently ranking fifth over the past four months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
