Apr-2025
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Overview
Market Insights Snapshot
Snoozy has demonstrated consistent performance within the Edible category in New York. Over the first four months of 2025, Snoozy maintained a steady ranking at 16th place, indicating a stable market presence in this competitive category. While there was a slight fluctuation in sales figures, with a minor dip in February followed by a recovery in March and a slight decline in April, Snoozy's ability to remain in the top 20 highlights its resilience and potential customer loyalty in this market.
Interestingly, Snoozy's performance in other states or provinces is not disclosed, which could suggest that the brand is either not as prominent in those regions or not within the top 30 in those categories. This absence from the rankings in other states could be seen as a potential area for growth or a reflection of a strategic focus on New York. The consistent ranking in New York suggests a stronghold in this market, and it will be intriguing to see if Snoozy plans to leverage this stability to expand its footprint in other regions in the future.
Competitive Landscape
In the competitive landscape of the Edible category in New York, Snoozy has maintained a consistent presence, holding steady at the 16th rank from January to April 2025. Despite this stability, competitors such as Heavy Hitters have demonstrated notable upward momentum, climbing from 19th to 14th place over the same period, reflecting a significant increase in their market traction. Meanwhile, Flav has experienced a slight dip, moving from 14th to 15th, suggesting a potential opportunity for Snoozy to capitalize on any market share they might relinquish. Happy Cabbage Farms has shown impressive growth, entering the top 20 by April, which could signal rising competition for Snoozy. In contrast, Generic AF has remained relatively stable, closely trailing Snoozy. The dynamics in this category suggest that while Snoozy has maintained its rank, there is a competitive push from brands like Heavy Hitters and Happy Cabbage Farms, indicating a need for strategic initiatives to bolster Snoozy's market position and sales growth.
Notable Products
In April 2025, Snoozy's top-performing product was the CBD/THC/CBN 10:10:5 Raspberry Flavored Bedtime Chews 20-Pack, maintaining its first-place ranking from previous months with sales of 2141 units. The CBD/THC 4:1 Strawberry Flavored Relief Chews 20-Pack rose to the second position, showing a recovery in sales after a dip in March. The Sleep with Benefits - CBD/THC/CBN 1:1:1 Raspberry Flavored Bedtime Gummies 20-Pack held steady in third place, despite a slight decrease in sales. The CBD/CBG/THC 1:1:1 New Morning Highs Orange Flavored Daytime Gummies 20-Pack consistently ranked fourth, showing stable performance. Finally, the CBD/THC 4:1 Love is All You Need Peach Flavored Intimacy Gummies remained in fifth place, with a slight decline in sales compared to previous months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.