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Market Insights Snapshot
In June 2026, Snoozy operated as a single-category brand with Edible at 100.0% category share, posting a year-over-year sales change of -20.88% alongside a month-over-month rebound of 57.82%. Average price decreased 4.26% YoY to $27.20, while brand rank in Edible in New York sat at 23, indicating mid-pack placement despite the MoM surge. The pattern implies a consolidation strategy where Snoozy’s sole reliance on Edibles concentrated exposure: the 57.82% MoM spike suggests tactical velocity recovery, but the -20.88% YoY signals category-level drag that a single-category mix cannot offset.
Snoozy’s positioning hinges on regaining Edible velocity rather than portfolio diversification, with rank 23 in New York leaving room to climb if the 57.82% MoM momentum converts into sustained share wins against a -4.26% YoY price reset. With 100.0% of sales in Edibles and a YoY sales decline of -20.88%, the brand is trading margin (via lower price) for volume, implying a value-led stance where price elasticity can lift near-term rank from 23 if repeat purchasing compounds the recent MoM lift.
Competitive Landscape
Snoozy is ranked #23 in NY Edible in June 2026, down 6 positions year over year from #17, and down 4 positions from March 2026 when it was #19; its historical peak of #15 in February 2025 places the current rank 8 spots below that high. Competitive momentum is moving the other way at the top: Off Hours slipped from #1 to #2 while still posting a 2.8% year-over-year sales increase, and Wyld held #3 with a 26.0% year-over-year lift, indicating that share is consolidating among leaders as Snoozy loses relative position. With both a 6-rank year-over-year decline and a 4-rank slide over the last three months, the rank trajectory implies erosion in competitive standing that will persist unless mix, pricing, or distribution shifts close the gap with faster-rising incumbents.
Notable Products
CBD/THC/CBN 10:10:5 Raspberry Flavored Bedtime Chews 20-Pack (200mg CBD, 200mg THC, 100mg CBN) posted the standout move with a 297% month-over-month jump to rank 2, outpacing the 83% gain of Sleep with Benefits - CBD/THC/CBN 1:1:1 Raspberry Flavored Bedtime Gummies 20-Pack (100mg CBD, 100mg THC, 100mg CBN) at rank 1. In contrast, CBD/THC 4:1 Love is All You Need Peach Flavored Intimacy Gummies Gummies 20-Pack (400mg CBD, 100mg THC) slid 12% to rank 4 while CBD/CBG/THC 1:1:1 New Morning Highs Orange Flavored Daytime Gummies 20-Pack (100mg CBD, 100mg CBG, 100mg THC) dipped 8% at rank 5, indicating uneven traction outside the raspberry-led bedtime set. Three of the top five are bedtime-focused Edible SKUs, and five of the top seven are Edibles overall, concentrating share in a few nighttime formats rather than daytime or intimacy use-cases. The mix implies Snoozy is tilting toward higher-THC bedtime formulations as the commercial core, prioritizing depth in flagship sleep SKUs over breadth across adjacent need states.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
