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Nov-2025
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Overview
Market Insights Snapshot
In the New York market, Snoozy has demonstrated consistent performance in the Edible category. Over the past few months, its ranking has hovered around the 17th to 18th position, indicating a stable presence in the top tier of this competitive segment. Notably, in October 2025, Snoozy managed to climb to the 17th position, suggesting a slight improvement in its market penetration or consumer preference. While sales figures show minor fluctuations, the brand's ability to maintain its ranking suggests resilience amidst changing market dynamics.
Interestingly, Snoozy's absence from the top 30 in other states or categories could be seen as a potential area for growth or a strategic focus on the New York market. This singular focus might be a deliberate strategy to consolidate its presence and brand loyalty in one of the largest cannabis markets. However, the lack of presence in other regions or categories might also indicate untapped opportunities or challenges the brand faces in expanding its footprint. The consistent sales figures in New York suggest a loyal customer base, but exploring new markets could provide additional growth avenues for Snoozy.
Competitive Landscape
In the competitive landscape of the New York edible market, Snoozy has maintained a relatively stable position, ranking 18th in August and September 2025, improving slightly to 17th in October, before returning to 18th in November. This consistency in ranking is noteworthy, especially when compared to competitors like Hashtag Honey, which fluctuated between 16th and 18th place during the same period. Despite Foy consistently ranking higher, Snoozy's sales figures show resilience, with only a slight dip in November compared to October. Meanwhile, Incredibles and Kushy Punch have shown more volatility in their rankings, with Incredibles gradually climbing from 21st to 19th, and Kushy Punch experiencing a drop in October before recovering in November. This suggests that while Snoozy's sales are not the highest, its stability in the rankings amidst fluctuating competitors highlights a steady consumer base and potential for growth in the New York edible market.
Notable Products
In November 2025, the top-performing product for Snoozy was the CBD/THC 4:1 Free Mind Strawberry Gummies 20-Pack, which climbed to the first position with sales reaching 1962 units. The CBD/THC/CBN 10:10:5 Raspberry Flavored Bedtime Chews 20-Pack, previously holding the top spot, moved to second place, indicating a slight decline in sales momentum. Maintaining consistency, the Sleep with Benefits - CBD/THC/CBN 1:1:1 Raspberry Flavored Bedtime Gummies 20-Pack remained in third place across the months. The CBD/CBG/THC 1:1:1 New Morning Highs Orange Flavored Daytime Gummies and the CBD/THC 4:1 Love is All You Need Peach Flavored Intimacy Gummies continued to hold the fourth and fifth ranks, respectively, indicating stable sales performance. Overall, November saw a reshuffling at the top while the rest of the lineup remained unchanged.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
