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Dec-2025
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Overview
Market Insights Snapshot
Snoozy has shown a consistent performance in the Edible category in New York, maintaining a steady rank of 18th from September through December 2025. This stability in their ranking suggests a strong foothold in the New York market, despite fluctuations in sales figures. For example, while sales increased from September to October, there was a slight dip in November, followed by a recovery in December. This resilience in rank despite the sales variations indicates a loyal consumer base and effective market strategies in the Edible category.
Interestingly, Snoozy's presence is not noted in the top 30 brands for other states or categories, which could be seen as a potential area for growth or a missed opportunity. The absence of rankings in other markets might suggest a focused strategy on the New York Edible market or perhaps a need to diversify their offerings to capture a broader audience. The data highlights the importance of market expansion and category diversification for Snoozy to enhance its brand presence beyond its current stronghold.
Competitive Landscape
In the competitive landscape of the edible category in New York, Snoozy has maintained a consistent rank of 18th from September to December 2025. This stability is noteworthy amidst the fluctuations experienced by other brands. For instance, Incredibles improved its position slightly from 20th to 19th, while Kushy Punch experienced more volatility, dropping out of the top 20 in October before recovering to 20th by December. Meanwhile, Heavy Hitters consistently held the 16th spot, indicating strong sales performance above Snoozy. Foy saw a slight decline from 15th to 17th, suggesting a potential opportunity for Snoozy to close the gap. Despite these competitive pressures, Snoozy's sales have shown a positive trend, with December figures surpassing those from September, indicating a robust market presence and potential for upward mobility in the rankings.
Notable Products
In December 2025, the top-performing product from Snoozy was the CBD/THC 4:1 Free Mind Strawberry Gummies 20-Pack, maintaining its number one rank from the previous month with sales reaching 2058 units. The CBD/THC/CBN 10:10:5 Raspberry Flavored Bedtime Chews 20-Pack held steady at the second position, experiencing a slight increase in sales to 1824 units. The Sleep with Benefits - CBD/THC/CBN 1:1:1 Raspberry Flavored Bedtime Gummies 20-Pack remained consistently in third place, showing a modest rise in sales. The CBD/CBG/THC 1:1:1 New Morning Highs Orange Flavored Daytime Gummies 20-Pack also maintained its fourth rank, with notable growth in sales. Lastly, the CBD/THC 4:1 Love is All You Need Peach Flavored Intimacy Gummies showed improvement in sales figures but remained in the fifth position throughout the last four months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
