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May-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In May 2026, Stingers leaned heavily into Pre-Roll, holding 73.17% category share with 35.37% YoY growth and a 2.30% MoM uptick, while Vapor Pens expanded to 23.03% share on 198.93% YoY and 31.85% MoM growth. Concentrates remained small at 3.64% share but spiked 0.70% MoM and an outlier 28,918.95% YoY off a low base, as Edible contracted to 0.15% share with an -8.95% MoM decline and Flower slipped to 0.01% share with -39.17% MoM despite a 704.61% YoY rebound. With Stingers ranked #5 in Pre-Roll in Washington and a brand-level 61.90% YoY sales increase, the mix indicates the brand’s volume engine is still Pre-Roll while Vapor Pens is the near-term growth driver, implying targeted resource allocation toward these two while monitoring Concentrates’ traction.
The mix shift implies a transition from single-category reliance toward a two-pillar stance: Pre-Roll scale (rank #5 in Washington) coupled with Vapor Pens acceleration (31.85% MoM and 198.93% YoY), with price architecture moving up as average brand price rose 11.71% YoY. Concentrates’ 3.64% share with 0.70% MoM growth and extreme YoY points to early distribution or SKU rollout rather than entrenched demand, while the -8.95% MoM in Edible and -39.17% MoM in Flower signal pruning of low-yield SKUs. The pattern implies Stingers is consolidating around high-velocity inhalables where price elasticity tolerates premiumization, using Pre-Roll scale to defend shelf space while Vapor Pens growth reshapes positioning toward a more balanced, higher-ASP portfolio.
Competitive Landscape
Stingers sits at rank #5 in May 2026, up 1 place from #6 year over year, while holding flat versus three months ago at #5; that stability contrasts with Ooowee moving from #2 to #1 as its sales rose 55.2% YoY and Phat Panda slipping from #1 to #2 with a 3.7% YoY decline, and Lifted Cannabis Co staying at #4 despite a 4.2% YoY drop; with a prior peak of #3 in June 2024 and no upward change since February 2026, the pattern implies Stingers is defending share against mixed competitor momentum but lacks the upward velocity needed to reclaim the top three without a catalyst.
Notable Products
Pineapple Express Infused Pre-Roll (1g) posted the steepest movement in May 2026 with a -17.24% MoM decline and fell to rank 4, while Green Apple Crack Liquid Diamonds Infused Pre-Roll (1g) also contracted -24.86% at rank 10, indicating volatility within infused pre-rolls. Offsetting that softness, 9lb Hammer Infused Pre-Roll 2-Pack (1g) climbed to rank 1 on +39.97% MoM and Blueberry Dream Pre-Roll (1g) rose +32.24% at rank 6, with five of the top ten being Pre-Roll SKUs that collectively concentrate share at the top. Wedding Cake Distillate Cartridge (1g) entered the leaderboard at rank 5 and Blueberry Dream Liquid Diamonds Cartridge (1g) sat at rank 7 with $32,316 in May 2026 sales, signaling that Vapor Pens are anchoring mid-pack positions even as Pre-Rolls bookend the ranks. The pattern implies Stingers is leaning into a two-pillar mix where infused Pre-Rolls drive rank leadership but require tighter SKU pruning, while Vapor Pens provide steadier throughput without top-rank peaks.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
