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Dec-2025
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Overview
Market Insights Snapshot
Sweet Justice has demonstrated a notable presence in the Canadian beverage category, particularly in Alberta and Ontario. In Alberta, the brand maintained a strong position, consistently ranking in the top three throughout the final months of 2025. Despite a slight dip in November, where it ranked third, Sweet Justice quickly regained its second position by December, indicating resilience and a strong market hold. Ontario mirrored this upward trajectory, where Sweet Justice climbed from seventh place in September to a steady fourth place by October, maintaining this rank through December. This stability in Ontario, coupled with rising sales figures, underscores the brand's growing consumer base and effective market strategies.
In contrast, Sweet Justice's performance in the United States, specifically in Michigan, was less consistent. The brand appeared in the rankings only in September and December, positioned at 14th and 13th respectively, and was absent from the top 30 in October and November. This inconsistency may suggest challenges in maintaining a foothold in the competitive Michigan market. Meanwhile, in British Columbia, Sweet Justice experienced fluctuations, reaching the top position in October but dropping to third in the surrounding months. These variations highlight the dynamic nature of consumer preferences and the competitive landscape within different regions.
Competitive Landscape
In the Ontario beverage category, Sweet Justice has shown a remarkable upward trajectory in terms of rank and sales over the last few months of 2025. Starting from a rank of 7 in September, Sweet Justice climbed to 4th place by October and maintained this position through December, indicating a strong competitive performance. This ascent is particularly notable when compared to Ray's Lemonade, which experienced fluctuations, dropping from 4th to 7th place before recovering slightly to 6th by December. Meanwhile, Mollo and Versus consistently held their ranks at 3rd and 2nd, respectively, throughout this period. Sweet Justice's sales growth also outpaced that of Collective Project, which remained stable at 6th place until a slight improvement to 5th in December. This consistent improvement in rank and sales for Sweet Justice highlights its growing appeal and competitive edge in the Ontario market.
Notable Products
In December 2025, Sweet Justice's top-performing product remained OG Cola Free (10mg THC, 355ml) as it continued to hold the number one rank, achieving substantial sales of 18,677 units. The THC/CBG 1:1 OG Root Beer Free Soda (10mg THC, 10mg CBG, 355ml) maintained its second position, showing a notable increase in sales compared to the previous month. Cherry Cola (10mg THC, 355ml) consistently held the third rank, while Cranberry Ginger Ale (10mg THC, 355ml) emerged in the rankings at fourth place for the first time. Finally, THC/CBG 1:1 OG Cola (5mg THC, 5mg CBG 355ml) returned to the rankings at fifth position after a brief absence in November. Overall, the rankings for the top three products remained unchanged from September to December, with the introduction of Cranberry Ginger Ale marking a significant addition to the list.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
