Sweet Justice

Data Snapshot: May 04, 2024
Sweet Justice Cannabis Brand Logo
$500K+

Apr-2024

Sales

Decline

Trend

6-Month

31

Product Count

SKUs

Sweet Justice

Overview

Sweet Justice, launched in Canada in 2021, has swiftly risen to prominence as the nation's top independent cannabis beverage brand, acclaimed for crafting memorable THC-infused drink experiences. Renowned for its cutting-edge approach to cannabis-infused beverages, the brand creates unique classic drink profiles with a cannabis twist, distinguishing itself as a pioneer in the industry. Priding itself on developing meaningful social moments, Sweet Justice urges caution to keep these adult beverages safely out of reach of children.
Product Trends

Sweet Justice Categories

Sweet Justice Sales

Market Insights Snapshot

Sweet Justice Historical Sales by Category

In the competitive landscape of cannabis beverages, Sweet Justice has shown remarkable consistency in certain markets while facing challenges in others. For instance, in Alberta and British Columbia, Sweet Justice maintained a solid second place ranking from January to April 2024, showcasing a stable demand for their beverage products. This performance is particularly impressive in British Columbia, where they managed to sustain high sales despite a slight decline from February to April. However, the brand faced a significant setback in Michigan, where their ranking plummeted from 7th in January to 14th in March, with no data available for April, indicating they may have fallen out of the top 30 brands in that state and category for the month.

On the other hand, Sweet Justice's performance in Ontario demonstrates their ability to compete vigorously in larger markets, with rankings fluctuating slightly but remaining within the top 4 from January to April 2024. This suggests a strong consumer base and effective market penetration in Ontario. However, the brand's trajectory in Saskatchewan presents an interesting case; after starting strong in January and February, Sweet Justice improved its rank in March to 2nd place, but data for April is missing, which might imply a potential drop in performance or an absence from the top rankings. Such fluctuations highlight the volatile nature of market preferences and the challenges brands face in maintaining their positions across different regions.

Sweet Justice

Competitive Landscape

In the competitive landscape of the beverage category in Ontario, Sweet Justice has shown a notable performance, maintaining a strong position among the top brands. Initially ranked 4th in January 2024, it briefly climbed to 3rd in February and March before slightly dropping to 4th in April. This fluctuation in rank is particularly interesting when considering the sales dynamics and the competitive pressure from brands such as Versus, which consistently held a higher rank from 3rd in January to 2nd from February onwards, and Phresh Cannabis Beverages, which moved up to 3rd in April, surpassing Sweet Justice. Another competitor, Mollo, despite its lower rank, showed significant sales growth in March and April, indicating a strong upward trend. The entry of Mary Jones into the rankings in March at 11th and a notable jump to 6th by April suggests a rapidly changing competitive environment. These movements highlight the intense competition Sweet Justice faces, not only in maintaining its rank but also in navigating the sales dynamics and growth trajectories of its competitors in the Ontario beverage market.

Sweet Justice market ranking for ON Beverage

Sweet Justice

Notable Products

In April 2024, Sweet Justice saw Cherry Cola (10mg THC, 355ml) maintain its position as the top-selling product with sales figures reaching 18,388 units, marking its consistent lead across previous months. Following closely, OG Cola Free (10mg THC, 355ml) and OG Cola (3.5mg THC, 355ml) secured the second and third spots, respectively, showcasing steady performance without changes in their rankings from the previous month. The OG Ginger Ale Soda (10mg THC, 355ml) made a notable entry into the fourth position, an improvement from not being ranked earlier in the year. Cranberry Ginger Ale (10mg THC, 355ml) rounded out the top five, despite a drop in its rank from earlier months. These rankings highlight the dominance of beverages in Sweet Justice's product lineup, with Cherry Cola leading the pack consistently over time.

Product Rank
Category
Jan-2024
Feb-2024
Mar-2024
Apr-2024
Cherry Cola (10mg THC, 355ml)
Beverage
1
1
1
1
OG Cola Free (10mg THC, 355ml)
Beverage
3
2
2
2
OG Cola (3.5mg THC, 355ml)
Beverage
4
3
3
3
OG Ginger Ale Soda (10mg THC, 355ml)
Beverage
>5
>5
5
4
Cranberry Ginger Ale (10mg THC, 355ml)
Beverage
2
4
4
5
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