Data Snapshot: Nov 02, 2026
$500K+

Oct-2026

Sales

Decline

Trend

6-Month

25

Product Count

SKUs

$6.56

Avg Price

65.4%

YoY Sales Change

-16.7%

YoY Price Change

Bubble Kush is a well-crafted, high-quality cannabis brand revered for its distinctive indica strains known by various names such as "BK," "Bubba," and "Bubba OG Kush." The brand offers a variety of products, including THC-infused drinks and flowers with distinctive citrus and cocoa tasting notes, making it an ideal choice for evening relaxation. Furthermore, its unique cannabis genetics makes it a standout selection in the market, which is reflected in its prominence in places like the US and beyond.
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Bubble Kush Sales

Market Insights Snapshot

Bubble Kush Historical Sales by Category

In October 2026, Bubble Kush concentrated 92.37% of sales in Beverage, up with category sales rising 107.57% year over year and 15.25% month over month, while the brand’s overall sales grew 65.43% YoY and pricing fell 16.68% YoY. Pre-Roll contracted to 6.05% share with sales down 62.06% YoY and 33.06% MoM, and Vapor Pens remained a 1.58% niche with no YoY baseline but a 22.11% MoM lift; together, these shifts indicate the portfolio is tilting toward a single-category engine where Beverage scale is offsetting weakness in Pre-Roll.

With Beverage at a 92.37% mix and a rank of 1 in Beverage in British Columbia, Bubble Kush is positioned as a category specialist rather than a balanced portfolio, using a 15.25% MoM Beverage climb to counter a 33.06% MoM Pre-Roll decline. The 16.68% YoY price decrease alongside a 107.57% YoY Beverage surge suggests a deliberate volume-over-price trade that boosts share but raises sensitivity to pricing shifts; the 22.11% MoM uptick in Vapor Pens offers an option for incremental diversification, but at 1.58% share it does not yet buffer category concentration risk.

Oct-2026 Rank
Beverage
#3
#1
#7
Category
Share of Sales
Avg Item Price
YoY %
MoM %
Beverage
92.4%
$6.15
+107.6%
+15.3%
Pre-Roll
6.1%
$32.49
-62.1%
-33.1%
Vapor Pens
1.6%
$36.58
—
+22.1%
Bubble Kush

Competitive Landscape

Bubble Kush sits at rank #7 in ON Beverage in October 2026, improving 2 positions from #9 year over year, while holding steady versus July 2026 at #7; this marks a peak rank of #7 in October 2026 even as share concentration at the top tightened, with Versus moving from #2 to #1 on 27.4% YoY sales growth and XMG sliding from #1 to #2 on a 14.3% YoY sales decline, indicating that Bubble Kush’s flat three-month rank and incremental YoY gain are consistent with a mid-pack brand benefiting from churn above it rather than from step-change velocity.

Bubble Kush category ranking vs. nearest competitors
Bubble Kush

Notable Products

Bubble Kush is concentrated in one format in October 2026, with carbonated beverages accounting for 92.4% of sales and the Root Beer Beverage (10mg THC, 355ml) alone at 39.2%, so most of its sales come from soda cans rather than prerolls or vapes.

Product
Type
Share of Sales
Avg Price
vs. Peer Avg
MoM %
Root Beer Beverage (10mg THC, 355ml)
Carbonated
39.2%
$6.09
-11.8%
+7.5%
Tahiti Trip Soda (10mg THC, 355ml)
Carbonated
15.7%
$6.20
-9.8%
+28.6%
Orange Soda (10mg THC, 355ml)
Carbonated
15.3%
$6.22
-9.9%
+17.7%
Lemon Lime Soda (10mg THC, 355ml)
Carbonated
10.7%
$6.21
-10.0%
+16.7%
Rocket Fizz Soda (10mg THC, 355ml)New
Carbonated
8.9%
$5.99
-13.4%
+19.9%
Natural - Blueberry Pomegranate Soda (10mg THC, 12oz, 355ml)New
Carbonated
2.6%
$6.69
-2.9%
+38.4%
Wandz Puffz - Dubai Delight Distillate Infused Pre-Roll 5-Pack (2.5g)
Connoisseur / Infused
2.0%
$31.31
-10.0%
-15.1%
Wandz Puffz - Blue Zushi Infused Pre-Roll 5-Pack (2.5g)New
Connoisseur / Infused
1.7%
$33.36
-4.1%
-51.1%
Zapz - Kiwi Sorbet Distillate Disposable (1g)
All-in-one Disposable
1.6%
$36.58
+1.6%
+22.1%
Wandz Fruitz - Cobra Blood Distillate Infused Pre-Roll 5-Pack (2.5g)
Connoisseur / Infused
1.2%
$34.26
-1.6%
-20.1%

Peer avg: average price of the same product type and package size in the same states that month.

View product & sales data

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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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