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Jul-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In July 2026, Beverage carried 98.92% share with year-over-year growth of 40.22% and month-over-month growth of 10.79%, while Vapor Pens collapsed 94.45% YoY and 50.84% MoM to just 0.60% share. Concentrates rebounded 93.68% MoM after a 93.11% YoY decline to 0.46% share, whereas Pre-Roll fell 95.02% YoY and 88.51% MoM to 0.02% share. With an average price down 3.90% YoY to $7.78 alongside category mix consolidating into Beverage, the pattern implies Sweet Tooth is doubling down on a single-category identity to anchor growth and price competitiveness.
Anchoring 98.92% of volume in Beverage while holding rank 7 in Beverage in British Columbia positions Sweet Tooth as a focused specialist, but the 94.45% YoY slide in Vapor Pens and 95.02% YoY drop in Pre-Roll indicate deliberate pruning of peripheral bets. The 93.68% MoM uptick in Concentrates against a deep 93.11% YoY hole suggests opportunistic testing rather than a strategic pivot; combined with 10.79% MoM Beverage growth, the implication is to prioritize deeper penetration and price-led retention in Beverage over breadth expansion, using small-category pilots only where incremental rank lift in Beverage is plausible.
Competitive Landscape
Sweet Tooth sits at #7 in BC Beverage in July 2026, up 3 spots year over year from #10 and climbing 8 positions from April 2026’s #15, while still trailing its October 2025 peak of #6 by one rank; meanwhile, Mollo advanced from #4 to #1 with 41.4% YoY sales growth and TeaPot jumped from #9 to #5 with 105.5% YoY growth, indicating Sweet Tooth’s recent ascent is mid-pack and at risk of being outpaced by faster climbers, so the trajectory implies stabilization near the top ten rather than a breakout into the top five without a step-change in velocity.
Notable Products
Raspberry Cream Soda Zero Live Rosin Sparkling Beverage (10mg THC, 355ml) posted the steepest decline at -19.47% while holding rank 4, even as Raspberry Cream Soda Pop (10mg) surged +51.91% to rank 5, signaling substitution within the same flavor lane. The CBG/THC 2:1 Grape Gingerale Live Rosin Sparkling Beverage (20mg CBG, 10mg THC, 355ml) grew +18.33% to remain rank 1, and Zero - Root Beer Float Sparkling Beverage (10mg THC, 355ml) climbed +23.41% at rank 2, concentrating share at the top. Eight of the top ten are Beverage SKUs, and Vapor Pens at ranks 8 and 10 fell -27.48% or posted no MoM read, implying category focus is tilting further toward functional and zero-sugar beverages.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
