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Sep-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
Dabble Cannabis Co. concentrated 73.35% of September 2026 sales in Concentrates, where category revenue declined 20.14% year over year and 24.86% month over month, while rank in British Columbia Concentrates stood at 7. Beverage contributed 16.15% with a 0.70% YoY uptick but a 30.98% MoM drop, and Edible reached 10.50% share with 64.67% YoY growth despite a 16.23% MoM pullback; the brand’s average price fell 15.21% YoY as overall sales contracted 12.49% YoY. The pattern implies an over-weight to a contracting core (Concentrates) and price deflation that did not fully offset volume softness, concentrating risk in a single category while smaller formats deliver divergent YoY/MoM signals.
With a 7th-place position in British Columbia Concentrates and 73.35% of mix in that category, Dabble Cannabis Co. is anchored in a segment with double-digit YoY and MoM declines, while Edible’s 64.67% YoY growth and Beverage’s 16.15% mix suggest secondary pillars that are not yet scaled enough to buffer a 24.86% MoM Concentrates drop. Given a 15.21% YoY decrease in average price alongside a 12.49% YoY sales decline, the mix and pricing trajectory indicate a need to rebalance toward faster-growing Edibles and stabilize Beverage volatility, using Concentrates as a volume base rather than the primary growth engine.
Competitive Landscape
Dabble Cannabis Co. ranks #7 in BC Concentrates in September 2026, down 4 positions YoY from #3 to #7 and slipping 2 ranks since June 2026 from #5 to #7, even though it briefly peaked at #3 in August 2026; meanwhile, Endgame held #1 while posting a −13.2% YoY sales change, and Dabble Extracts climbed from #15 to #3 with +242.3% YoY growth, indicating that Dabble Cannabis Co.’s rank trajectory signals erosion of relative momentum as faster-rising peers compress its mid-tier position despite a short-lived peak.
Notable Products
Dabbleberry Live Rosin (1g) posted the steepest decline at -67.5% month over month and slid to rank 8, while Blackberry Sparkling Lemonade (10mg THC, 12oz, 355ml) fell -46.8% to rank 3. At the top, Strawberry Jam Raspberry Sparkling Lemonade (10mg THC, 355ml) held rank 1 despite a -26.1% drop, indicating the leaderboard is being maintained by scale rather than momentum. This pattern implies September 2026 demand pivoted away from previously scaling SKUs in both Beverage and Concentrates, creating space for mix rebalancing rather than simple volume growth.
Milk Chocolate Waffle Cone 2-Pack (10mg) rose +38.6% to rank 2, but the move did not offset category drag as Beverages placed 3 of the top 10 while carrying two double‑digit declines of -26.1% and -46.8%. Concentrates accounted for 5 of the top 10 with mixed signals, including a slight +0.4% for Platinum Punch Mintz Live Rosin (1g) at rank 4 against -15.4% and -10.7% declines for Mexicola Live Hash Rosin (1g) and Hash Plant Live Rosin (1g). The concentration of five Concentrates and three Beverages in the top tier suggests near-term commercial direction favors tightening the core rosin lineup while pruning weaker Beverage variants to stabilize ranks and margin.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
