Dec-2025
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Overview
Market Insights Snapshot
Dabble Cannabis Co. has shown a varied performance across its product categories and regions, notably in British Columbia. In the Beverage category, the brand experienced fluctuations in its ranking, moving from 15th place in September to a peak at 9th in October, before settling at 12th in December. This suggests a dynamic market presence, possibly influenced by seasonal demand or competitive shifts. Such movements can be critical for understanding market positioning and consumer preferences over time. The brand's ability to re-enter the top 15 in December, after a dip in November, indicates resilience and potential growth in the beverage segment.
In contrast, Dabble Cannabis Co.'s performance in the Concentrates category has been consistently strong in British Columbia. Maintaining a steady 3rd place ranking from September through December, the brand demonstrates a robust foothold in this category. This consistency could be attributed to brand loyalty or product quality, which are key factors in the concentrates market. The steady sales figures support the notion of a stable consumer base, which is crucial for long-term success. The absence of ranking fluctuations here contrasts with the beverage category, highlighting the brand's strategic strength in concentrates.
Competitive Landscape
In the competitive landscape of the concentrates category in British Columbia, Dabble Cannabis Co. consistently maintained its position at rank 3 from September to December 2025. This stability in ranking suggests a strong market presence, although it faces stiff competition from brands like Endgame, which held the top spot in three out of the four months, and Vortex Cannabis Inc., which fluctuated between ranks 2 and 4. Notably, Brindle Farms showed significant volatility, jumping to rank 1 in October before settling at rank 4 by December. Despite these shifts, Dabble Cannabis Co.'s consistent ranking indicates a steady consumer base, although its sales figures suggest room for growth compared to higher-ranked competitors. The absence of Nugz (Canada) from the rankings in October and November highlights the dynamic nature of this market segment, where maintaining visibility is crucial for sustained success.

Notable Products
In December 2025, the top-performing product from Dabble Cannabis Co. was the Strawberry Jam Raspberry Sparkling Lemonade (10mg THC, 355ml) in the Beverage category, maintaining its first-place rank across the last four months with sales of 2913. The Hash Plant Live Rosin (1g) in the Concentrates category climbed back to the second position, showing a significant increase from its fourth-place rank in November. The Strawberry Jam Live Rosin (1g) held steady in the third position, consistently performing well. Dabbleberry Live Rosin (1g) dropped slightly to fourth place, having previously been second in November. Mexicola Live Hash Rosin (1g) remained in the fifth position, showing stable but lower sales figures compared to the other top products.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.







