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Sep-2025
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Overview
Market Insights Snapshot
In Alberta, Sheeesh! has shown mixed performance across different categories. While their Flower and Pre-Roll categories have seen a decline in rankings from June to September 2025, with Flower dropping from 50th to 61st and Pre-Roll from 41st to 62nd, their Vapor Pens have demonstrated a positive trend, improving from 64th to 38th place. This suggests a growing consumer preference for their Vapor Pens in the region. The sales figures corroborate this movement, with Vapor Pens sales increasing from June to September. However, the decrease in Flower and Pre-Roll rankings indicates a potential area for improvement or strategic focus for the brand.
In British Columbia, Sheeesh! has had a notable presence in the Beverage category, maintaining a position within the top 15 brands from July to August 2025. Despite not appearing in the rankings in June, they entered at 13th place in July and maintained a strong position. Conversely, the Flower category saw a decline, dropping out of the top 30 by September. In Ontario, the brand has consistently performed well in the Beverage category, ranking between 11th and 13th throughout the period. Additionally, their Concentrates category showed a positive rebound, moving from 36th in August to 28th in September. However, in Saskatchewan, the brand's presence is limited, with Vapor Pens appearing only briefly in the rankings in July, indicating a potential market expansion opportunity.
Competitive Landscape
In the competitive landscape of the Pre-Roll category in Ontario, Sheeesh! has experienced a relatively stable yet challenging position from June to September 2025. Despite maintaining a consistent rank around the mid-40s, Sheeesh! faces stiff competition from brands like Shatterizer and Pistol and Paris, which have shown slight improvements in their rankings, indicating a potential threat to Sheeesh!'s market share. Notably, Happy & Stoned experienced a significant drop in rank from 28th in July to 46th in September, which could signal an opportunity for Sheeesh! to capture some of their market share. Meanwhile, Potluck has shown a positive trend, climbing from 59th in June to 45th in September, suggesting a growing consumer preference that Sheeesh! must address to maintain its competitive edge. Overall, while Sheeesh! has managed to sustain its position, the dynamic shifts among competitors highlight the need for strategic adjustments to enhance its market performance in Ontario's Pre-Roll segment.
Notable Products
In September 2025, the top-performing product for Sheeesh! was SMURF Infused Pre-Roll (1g) in the Pre-Roll category, maintaining its consistent number one rank from June through September, with a sales figure of 10,568 units. Cherry D Live Rosin Cola (10mg THC, 12oz, 355ml) also held steady at the second position across these months. Banjo Berry Rosin Strawberry Lemonade Soda (10mg THC, 355ml) rose to third place from its fourth position in August, while Banjorine Dream Fizz Soda (10mg THC, 355ml) slipped from third to fourth. Trop Cherry Pre-Roll 7-Pack (3.5g) re-entered the rankings in September at fifth place, after not being ranked in August.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
