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Nov-2024
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Overview
Market Insights Snapshot
In the state of Colorado, The Greenery Hash Factory has experienced notable shifts in its market position within the Concentrates category. Starting from a rank of 18 in August 2024, the brand saw a slight improvement in September, climbing to 17th place. However, the subsequent months showed a downward trend as the brand fell to 22nd in October and further to 26th in November. This decline in ranking suggests a challenging period for the brand, possibly due to increased competition or changing consumer preferences within the Concentrates category. The drop in rank below the top 30 in November indicates a significant loss of market share, which could be a cause for concern if the trend continues.
Despite these fluctuations in ranks, the sales figures for The Greenery Hash Factory tell an intriguing story. From August to September, there was a modest increase in sales, which aligns with the brand's improved ranking during that period. However, the sales figures took a sharp decline in October and November, highlighting the volatility in consumer demand or potential market saturation issues. The decrease in sales from September to November suggests that the brand may need to reassess its strategies to regain its footing in the competitive landscape of Colorado. Understanding the underlying factors contributing to these changes will be crucial for The Greenery Hash Factory to strategize effectively and regain its market position.
Competitive Landscape
In the competitive landscape of the concentrates category in Colorado, The Greenery Hash Factory has experienced notable fluctuations in its market position from August to November 2024. Initially ranked 18th in August, the brand saw a slight improvement to 17th in September, only to drop to 22nd in October and further to 26th in November. This downward trend in ranking coincides with a decrease in sales, suggesting a challenging competitive environment. Notably, Chronic Creations also experienced a decline, moving from 10th in August to 25th by November, indicating a broader market shift. Meanwhile, Nuhi showed resilience, climbing to 16th in October before falling to 28th in November, while Green Treets improved its rank significantly from 41st in August to 24th in November, suggesting a potential rise in consumer preference or strategic market positioning. These dynamics highlight the competitive pressures The Greenery Hash Factory faces, emphasizing the need for strategic adjustments to regain and sustain a higher market position.
Notable Products
In November 2024, The Greenery Hash Factory's top-performing product was Pineapple Punch x Cake Pie Moroccan Hash (1g) from the Concentrates category, which climbed to the number one spot with sales of 304 units. Lemon Pound Cake Moroccan Hash (1g) improved its ranking to second place, showing a consistent upward trend since September. Sativa Moroccan Hash (1g) debuted at third place, while Hybrid Lebanese Hash (1g) entered the rankings at fourth. Superboof Lebanese Hash (1g), previously ranked first in September and October, dropped to fifth place. This shift indicates a dynamic change in consumer preferences within the Concentrates category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
