Market Insights Snapshot
In the Concentrates category, Colorado's The Greenery Hash Factory displayed a consistent performance, albeit with slight fluctuations. July and September saw the brand fall out of the top 20, ranking 23rd, while August and October saw improvements with rankings of 19th and 20th, respectively. This oscillation indicates a competitive market, but the brand's ability to maintain a position close to the top 20 is commendable. One notable detail is the increase in sales from July to August, hinting at a potential upward trend.
Looking at the Pre-Roll category, it's clear that The Greenery Hash Factory's performance was less consistent. The brand only broke into the top 100 in September and October, ranking 98th and 96th respectively. This could be seen as a positive sign of growth, despite the late entry into the rankings. However, the lack of sales data for July and August, coupled with a significant drop in sales from September to October, suggests there may be challenges in this category that need addressing.
In the Colorado concentrates market, The Greenery Hash Factory has seen a slight improvement in its ranking from 23rd in July 2023 to 20th in October 2023, indicating a positive trend in its competitive standing. However, it's worth noting that the brand is facing stiff competition from other brands in the same category. For instance, Binske improved its rank from 26th to 22nd over the same period, while 14er Boulder moved from 21st to 18th. On the other hand, Concentrate Supply Co. saw a drop in rank from 6th to 19th, and Spherex also improved its position from 34th to 25th. These shifts in rankings suggest a highly competitive market, with brands constantly vying for a larger share of the Colorado concentrates market.
In October 2023, the top-performing product from The Greenery Hash Factory was the 'Hybrid Moroccan Hash (1g)' from the Concentrates category, maintaining its position from the previous month. The 'Lebanese Indica Hash (1g)', also in the Concentrates category, moved up to the second position with notable sales figures reaching 857 units. The 'Sativa Lebanese Hash (1g)' product made a comeback in the rankings to secure the third spot. However, the 'Hybrid Lebanese Hash (1g)', despite being a strong performer in earlier months, dropped to fourth place. The 'Sativa Moroccan Hash (1g)' held steady at the fifth position.