May-2026
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Market Insights Snapshot
Binske’s May 2026 mix concentrated in Vapor Pens at 38.30% share with year-over-year growth of 34.91% and month-over-month growth of 4.36%, while Pre-Roll fell to 26.47% share with a -42.63% YoY change and a -6.77% MoM slide. Flower contracted to 23.15% share with a -70.02% YoY decline and -11.50% MoM, as Edible held 8.45% share with a -26.62% YoY change but a 12.23% MoM lift. Concentrates slipped to 3.57% share with -67.34% YoY and -5.90% MoM, and Beverage was minimal at 0.05% share with -69.41% YoY and -26.33% MoM. Despite overall brand sales down 42.66% YoY and average price down 7.88%, the category tilt toward Vapor Pens and a double-digit MoM uptick in Edible indicate a pivot toward inhalables and value-oriented formats that partially offsets deep declines in Flower and Pre-Roll.
With a 38.30% share anchored in Vapor Pens and a category rank of 24 in Colorado, the May 2026 profile positions Binske as a mid-pack inhalables player whose relative gains in Vapor Pens (+34.91% YoY, +4.36% MoM) help stabilize mix as Flower (-70.02% YoY, -11.50% MoM) and Pre-Roll (-42.63% YoY, -6.77% MoM) retreat. The 12.23% MoM increase in Edible alongside a 7.88% YoY decrease in average price to $26.75 points to price-sensitive migration into lower ticket formats, implying that reinforcing Vapor Pens while curating Edible assortment could preserve share even as higher-priced Flower loses traction. The pattern suggests prioritizing cartridge-led distribution and promotional depth in Colorado to convert category momentum into improved rank while de-emphasizing slower Concentrates (-67.34% YoY) and Beverage (-69.41% YoY) lines.
Competitive Landscape
Binske ranks #24 in Colorado Vapor Pens in May 2026, improving 3 positions year over year from #27 and 4 spots from #28 in February 2026, while sitting 4 places below its peak at #20 from December 2025; meanwhile, Spherex held at #1 year over year despite a 14.1% sales decline and PAX climbed from #3 to #2 with a 24.0% sales increase, indicating Binske’s gradual rank lift is occurring amid mixed top-tier momentum where stability at the top coexists with aggressive advancement just below, implying Binske’s trajectory points to incremental share recovery rather than a near-term leap into the top 20.

Notable Products
Mixed Berry Gummies 10-Pack (200mg) delivered the headline move in May 2026 with a 56.9% month-over-month increase and climbed to rank 3, while Bubble Punch Live Resin Cartridge (1g) fell 18.7% MoM and slid to rank 8. CBD/CBN/THC 1:1:2 Strawberry Guava Gummies 10-Pack (50mg CBD, 50mg CBN, 100mg THC) rose 30.6% MoM to hold rank 1, and Mixed Berry Gummies 10-Pack (100mg) gained 14.7% MoM at rank 2. With five of the top ten positions held by Edible SKUs and two Vapor Pens sitting lower at ranks 8 and 10 amid mixed momentum, the pattern implies Binske is tilting assortment and demand toward higher-dose and functional gummies as a steadier growth engine than inhalables.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.







