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Nov-2025
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Overview
Market Insights Snapshot
In Colorado, Binske's performance showed notable fluctuations across different product categories. In the Concentrates category, the brand improved its ranking from 43rd position in September to 37th in November, indicating a positive trend despite not being in the top 30. However, in the Edible category, Binske fell out of the top 30 after September, suggesting a decline in market presence or competition intensifying. The Pre-Roll category saw a slight dip in ranking from 19th in October to 20th in November, while the Vapor Pens category faced a similar challenge, dropping to the 30th position in November. These movements highlight Binske's mixed performance in the state, with some areas showing resilience and others needing attention.
In Illinois, Binske experienced a downward trajectory in the Flower category, dropping from 39th in August to 45th in November. The Pre-Roll category also reflected a declining trend, moving from 19th in August to 26th by November. In contrast, Binske's presence in New York showed a promising improvement in the Pre-Roll category, climbing from 99th in August to 64th in November, indicating a growing acceptance among consumers. Meanwhile, in Michigan, Binske's entry into the Concentrates category with a 97th ranking in October suggests room for growth. The brand's absence from the top 30 in categories like Edibles in Washington and Flower in New Jersey highlights areas where Binske could focus on strengthening its market strategy.
Competitive Landscape
In the competitive landscape of Vapor Pens in Colorado, Binske has experienced fluctuating rankings, indicating a dynamic market presence. Over the months from August to November 2025, Binske's rank shifted from 27th to 30th, showing a slight decline in its competitive positioning. Despite this, Binske's sales in October 2025 saw a notable increase compared to September, suggesting potential for recovery or growth. In contrast, The Colorado Cannabis Co. consistently ranked higher than Binske, although it experienced a downward trend in sales, particularly in November. Meanwhile, Bakked maintained a stable rank at 28th, with a positive sales trajectory, potentially posing a competitive threat. Sunshine Extracts and Lazercat Cannabis also showed varying performance, with Sunshine Extracts dropping in rank but maintaining competitive sales figures. These dynamics highlight the competitive pressures Binske faces in maintaining and improving its market share in the Colorado Vapor Pens category.
Notable Products
In November 2025, the top-performing product for Binske was the Double Baked Cake Pre-Roll (1g) in the Pre-Roll category, which secured the number one rank with notable sales of 2145 units. The Double Baked Cake Pre-Roll 7-Pack (3.5g), also in the Pre-Roll category, slipped from its consistent top position in previous months to rank second. The Chrome Berry Pre-Roll 7-Pack (3.5g) improved its standing, rising from fourth to third place. Meanwhile, the Double Baked Cake (3.5g) in the Flower category entered the rankings at fourth place. Lastly, the Double Baked Cake Popcorn (14g) in the Flower category maintained a steady presence, holding the fifth position.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
