Binske

Data Snapshot: Jun 11, 2024
Binske Cannabis Brand Logo
$1M+

May-2024

Sales

Strong Growth

Trend

6-Month

354

Product Count

SKUs

Binske

Overview

Binske, an award-winning Denver-based cannabis brand held by Praetorian Global, LLC, is recognized as a distinct entrant in the thriving cannabis market thanks to its innovative licensing model. Offering an array of products including flower, edibles, extract, and vapes, it has garnered a reputation worldwide as a leader in luxury cannabis. Additionally, Binske's reach in North America is unrivaled, making it the most broadly distributed brand within the industry.
Product Trends

Binske Categories

Binske Sales

Market Insights Snapshot

Binske Historical Sales by Category

Binske's performance across various states and categories has shown some notable trends and directional movements. In California, Binske's presence in the Edible category has seen a decline, with rankings slipping from 48th in February 2024 to not being in the top 30 by May 2024. This decline is mirrored in their Pre-Roll category, where they fluctuated around the 50s but managed to re-enter the top 60 by May. In contrast, Colorado has been a more stable market for Binske, particularly in the Edible and Vapor Pens categories. The Edible category saw a consistent ranking around the 20s, and their Vapor Pens improved from 37th in February to 27th by May 2024, indicating a positive trend.

In Illinois, Binske made a strong entry in the Pre-Roll category, achieving a 19th place ranking in May 2024, despite not being in the top 30 in previous months. Their performance in the Flower category also showed an upward trajectory, moving from 52nd in April to 45th in May. Meanwhile, in Massachusetts, Binske's rankings have been more volatile. They dropped from 30th to 64th in the Pre-Roll category over the four-month period, and their Flower category performance saw them re-enter the top 100 by May. In Washington, Binske maintained a steady presence in the Edible category, consistently ranking around the 20s, which suggests a stable consumer base in that market.

May-2024 Rank
Edible
Pre-Roll
Concentrates
Vapor Pens
Flower
53
21
34
39
27
19
45
64
90
20
Binske

Competitive Landscape

In the competitive landscape of vapor pens in Colorado, Binske has shown a notable upward trend in rankings and sales over the past few months. Starting from a rank of 37 in February 2024, Binske has climbed to 27 by May 2024, indicating a significant improvement in market positioning. This upward movement is particularly impressive when compared to competitors like Tastebudz and Goldwater Extracts, both of which have experienced fluctuations and even declines in their rankings. For instance, Tastebudz moved from rank 25 in February to 26 in May, while Goldwater Extracts dropped from 28 to 29 in the same period. Meanwhile, Seed and Smith (LBW Consulting) and Natty Rems have also shown variability, with Natty Rems experiencing a notable drop from rank 16 in April to 28 in May. Binske's consistent rise in rankings and sales suggests a growing consumer preference and effective market strategies, positioning it favorably against its competitors in the Colorado vapor pen market.

Binske market ranking for CO Vapor Pens

Binske

Notable Products

In May-2024, the top-performing product for Binske was Guava Tart Pre-Roll (1g), which achieved the highest rank with notable sales of 2381 units. Mixed Berry Gummies 10-Pack (100mg) followed closely in second place, maintaining its strong performance from previous months. Zest Zinger Pre-Roll 7-Pack (3.5g) secured the third position, showcasing a consistent rise in popularity. Double Baked Cake (3.5g) ranked fourth, while Ratio - Island Punch Shot (100mg, 2oz) dropped to fifth place after being third in April. The rankings indicate a dynamic shift, with pre-rolls and edibles showing significant sales growth over the months.

Product Rank
Category
Feb-2024
Mar-2024
Apr-2024
May-2024
Guava Tart Pre-Roll (1g)
Pre-Roll
>5
>5
>5
1
Mixed Berry Gummies 10-Pack (100mg)
Edible
3
2
1
2
Zest Zinger Pre-Roll 7-Pack (3.5g)
Pre-Roll
>5
>5
>5
3
Double Baked Cake (3.5g)
Flower
>5
>5
>5
4
Ratio - Island Punch Shot (100mg, 2oz)
Beverage
>5
>5
3
5
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