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Oct-2026
Sales
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6-Month
Product Count
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Avg Price
YoY Sales Change
YoY Price Change
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2727 Marijuana is stocked at 124 licensed dispensaries across Washington, with the deepest coverage in Tacoma, Seattle, Everett, Spokane, and Olympia. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In October 2026, 2727 Marijuana concentrated 73.64% of sales in Pre-Roll, where category sales fell 13.59% year over year and 9.09% month over month, while Flower held 22.42% share with a 16.93% YoY increase but a 14.59% MoM decline. Smaller lines moved asymmetrically: Vapor Pens at 2.87% share jumped 33.14% YoY and 40.31% MoM, whereas Concentrates at 1.06% share contracted 40.32% YoY and 41.90% MoM. With an average price up 3.53% YoY to $11.45 and total brand sales down 7.70% YoY, the mix indicates that reliance on a declining Pre-Roll base is overpowering gains in Vapor Pens, implying a volume headwind that a single fast-growing niche cannot offset.
Given that Pre-Roll remains the top category yet the brand sits at rank 10 in Washington Pre-Roll, the mix shift suggests underutilized upside in mid-pack positioning if share can migrate from Pre-Roll into faster-growing formats. The 16.93% YoY rise in Flower alongside a 14.59% MoM pullback, paired with a 40.31% MoM surge in Vapor Pens and a 41.90% MoM drop in Concentrates, points to a need to rebalance assortment toward formats with momentum while pruning sharp decliners. The pattern implies that defending Pre-Roll rank while reallocating marginal effort to Vapor Pens and selectively stabilizing Flower could reduce exposure to double-digit Pre-Roll declines and convert category breadth into steadier month-to-month revenue.
Competitive Landscape
2727 Marijuana sits at rank #10 in WA Pre-Roll for October 2026, down 4 positions from #6 year over year, and flat versus July 2026 at #10, while still well below its peak at #3 in April 2025; by contrast, Ooowee held #1 year over year and remains #1 now, and Fire Bros. climbed from #12 to #4 with 64.7% YoY sales growth, indicating share is consolidating toward faster risers. With Phat Panda steady at #2 and up 12.7% YoY while 2727 Marijuana slid four ranks YoY and failed to retake top-5 since April 2025, the pattern implies a stalled mid-tier position where holding #10 across the last three months risks further drift unless price-pack or assortment shifts address the gains accruing to top-5 players.
Notable Products
October 2026 sales lean on fresh launches, with 156 new products contributing 26.3% of 2727 Marijuana’s revenue and two of them, Blue Crack Pre-Roll 5-Pack (5g) and GasII Pre-Roll 5-Pack (5g), already in the top sellers. This points to a lineup where a large share of sales comes from products introduced in the last six months.
Peer avg: average price of the same product type and package size in the same states that month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
