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Oct-2025
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Overview
Market Insights Snapshot
In the competitive landscape of cannabis brands, 2727 Marijuana has demonstrated notable performance in the Washington market, particularly in the Pre-Roll category. Despite a slight decline in sales from July to September, the brand managed to maintain a strong presence within the top 10 rankings, holding steady at the 7th position for both September and October. This consistency suggests a solid consumer base and effective market strategies. However, the Flower category presents a different narrative, with 2727 Marijuana not making it into the top 30 rankings in any of the months from July to October. This indicates a potential area for growth and improvement, as their performance in this category is overshadowed by their success in Pre-Rolls.
Analyzing the trends over the months, it's clear that while 2727 Marijuana excels in the Pre-Roll category, their Flower category performance in Washington shows room for enhancement. The sales figures for Pre-Rolls, although experiencing a decline, remain robust, hinting at the brand's ability to capture consumer interest and maintain loyalty. In contrast, the Flower category sales figures reveal a need for strategic adjustments to boost visibility and ranking. The lack of top 30 presence in the Flower category could be seen as a challenge that, if addressed, might unlock further market potential for 2727 Marijuana in the coming months.
Competitive Landscape
In the competitive landscape of the Pre-Roll category in Washington, 2727 Marijuana has experienced notable fluctuations in its rank over the past few months. Starting in July 2025, 2727 Marijuana held a strong position at rank 4, but has since seen a decline, settling at rank 7 by October 2025. This shift indicates a competitive pressure from brands like Stingers, which consistently maintained a higher rank, moving from 5 to 4 and back to 5, and Seattle Bubble Works, which improved its position from rank 7 to 6. Meanwhile, Honey Tree Extracts showed a positive trend by climbing from rank 12 to 9, potentially capturing market share that might have otherwise gone to 2727 Marijuana. Despite these challenges, the sales figures for 2727 Marijuana, although decreasing, remain competitive, suggesting that while their market position has weakened, they still hold a significant share in the Pre-Roll category in Washington.
Notable Products
In October 2025, the top-performing product for 2727 Marijuana was Super Sour Diesel Pre-Roll 5-Pack (5g) in the Pre-Roll category, securing the number 1 rank with sales of 1329 units. Blueberry Infused Pre-Roll (1g) followed closely, climbing from 3rd place in September to 2nd in October, with notable sales of 1238 units. Jet Fuel Gelato Pre-Roll 5-Pack (5g) debuted at the 3rd position, showing a strong entry into the market. Peanut Butter Breath Pre-Roll 5-Pack (5g) maintained a steady presence at 4th place, while MAC Pre-Roll 5-Pack (5g) rounded out the top five. This month saw a reshuffling in rankings, with some products making significant gains over previous months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
