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Apr-2026
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Overview
Market Insights Snapshot
In the competitive landscape of cannabis brands, 2727 Marijuana has shown varied performance across different categories and states. In the Washington market, their presence in the Flower category has been relatively stable, though not among the top contenders, as indicated by their ranking which remained outside the top 30 throughout the first four months of 2026. This suggests a potential area for improvement or a focus on niche markets within this category. However, the sales figures reflect a slight decline over the months, hinting at possible challenges in maintaining market share or consumer interest in this segment.
Conversely, the Pre-Roll category in Washington presents a more optimistic picture for 2727 Marijuana. Despite a small drop in rankings from 7th in January to 11th in April, the brand has consistently remained within the top 15, which is a testament to its strong foothold in this category. This sustained performance could be attributed to effective marketing strategies or a loyal customer base. The sales trajectory, albeit with some fluctuations, supports the brand’s resilience and adaptability in the face of a dynamic market environment, indicating potential growth opportunities if they leverage their strengths in this category further.
Competitive Landscape
In the competitive landscape of the Washington Pre-Roll category, 2727 Marijuana has experienced notable fluctuations in its ranking over the first four months of 2026. Starting the year strong at 7th place in January, the brand saw a decline to 11th place by April. This downward trend in rank is particularly significant when compared to competitors like Hellavated, which improved its position from 8th to 9th, and Fire Bros., which climbed from 12th to 10th place during the same period. Despite these changes, 2727 Marijuana's sales figures remained competitive, although they did not keep pace with the growth seen by some rivals. The brand's performance suggests a need to reassess its market strategy to regain its earlier momentum and counter the upward trends of competitors such as Equinox Gardens and Captain Yeti, which have shown resilience and growth in the rankings.
Notable Products
In April 2026, the top-performing product from 2727 Marijuana was Blue Lobster Pre-Roll 5-Pack (5g) in the Pre-Roll category, which ascended to the number 1 rank with notable sales of $1,843. Now & Lator Pre-Roll 5-Pack (5g) maintained its position at rank 2, showing consistent popularity. The 9 Lions Pre-Roll 5-Pack (5g) dropped from the top spot in March to rank 3 in April, indicating a slight decline in its sales momentum. Dragon's Piss Pre-Roll 5-Pack (5g) re-entered the ranking at position 4, demonstrating renewed interest among consumers. Candy Runtz Pre-Roll 5-Pack (5g) debuted at rank 5, showcasing its entry into the competitive market landscape.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
